Strategic Marketing Director
hace 1 semana
We are seeking a highly skilled and experienced Strategic Marketing Director to join our team at Werfen in Barcelona, Spain. The successful candidate will be responsible for developing and implementing strategic marketing initiatives to drive business growth and ensure alignment with the company's overall objectives.
About the RoleThis is a critical position that requires a strong understanding of marketing principles, experience in managing cross-functional teams, and the ability to design and implement market access strategies. The ideal candidate will have a proven track record of developing and executing successful marketing campaigns, as well as establishing and maintaining partnerships with industry stakeholders.
Key Responsibilities- Develop and implement strategic marketing initiatives to drive business growth and ensure alignment with the company's overall objectives
- Design and implement market access strategies to ensure product availability and reimbursement
- Develop and execute clinical selling strategies to effectively communicate product benefits to healthcare professionals
- Establish partnerships with industry stakeholders to enhance market positioning and drive business growth
To be considered for this role, you will need to have:
- A degree in Healthcare sector, Chemistry, Business Administration, or a related field
- An MBA is valuable
- Extensive experience in marketing within the healthcare and IVD sectors
- A proven track record of developing and implementing successful marketing strategies and campaigns
- Background in market access strategy, health economics studies, and clinical selling
We offer a competitive salary of €80,000 - €110,000 per year, depending on experience, as well as a range of benefits including:
- Travel opportunities to attend industry events and conferences
- Professional development opportunities to enhance your skills and knowledge
- A dynamic and supportive work environment
The estimated annual salary range is based on national averages and may vary depending on factors such as location, industry, experience, and performance. This figure is intended as a guide only and should not be taken as a guarantee of the actual salary offered.
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