Digital Marketing Expert for EU Web and App

hace 1 mes


Alcobendas, Madrid, España Ria A tiempo completo

Ria is seeking an experienced Digital Marketing Manager to join their team in the EU market. This role will be responsible for building a robust user experience for Ria's public website and app.

Key Responsibilities:

  • Develop a content strategy for Ria's public website and execute on strategic goals.
  • Manage complex, cross-sectional web projects to improve site design, features, and content.
  • Create and edit high-quality digital content by designing unique UX page layouts and writing compelling copy.
  • Craft detailed web user personas, content matrices, and a complete customer-centric content roadmap.
  • Conduct in-depth market research and competitor analysis to identify top content gap opportunities.
  • Manage relationships with stakeholders within the organization and develop a streamlined system to support their requests and requirements.
  • Improve back-end content strategy within the CMS and write content documentation.
  • Collaborate on the digital blog strategy and writing with the editorial and SEO managers.
  • Grow and manage a team dedicated to the strategy, creation, and management of public web content.

About You:

  • 5-7 years of experience in content marketing or web content creation preferred.
  • Bachelor's degree in Marketing, Journalism, English, Design, or a similar area of study.
  • Experience working with a Content Management System (CMS).
  • Strong ability to write and edit for a web-based audience.
  • Basic knowledge of search engine optimization (SEO) best practices.

Estimated Salary: €60,000 - €80,000 per year



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