Customer Experience Email Marketing Strategist
hace 4 días
**About the Role:**
We are seeking a highly motivated and experienced Customer Experience Email Marketing Strategist to join our dynamic team at Storio Group, Europe's leading provider of personalized photo products. As one of six CRM Operations Specialists, you will play a crucial role in shaping and executing email campaigns for one of our brands, impacting millions of customers.
**Daily Adventure at Storio:
Email Channel Ownership: You will be responsible for the end-to-end execution of email campaigns, from target audience selection and content creation to scheduling, deployment, and performance analysis.
Data-Driven Decision Making: You will leverage data-driven insights to optimize campaign performance, identify opportunities for improvement, and champion strategies that foster customer loyalty and repeat business.
Collaboration and Communication: You will work closely with CRM colleagues, the CRM Tech team, and commercial stakeholders to ensure seamless campaign execution and alignment with business objectives.
Expertise and Innovation: You will monitor key metrics, own quarterly forecasting, and provide insightful reporting on email channel performance and the health of our mailable base. You will also actively participate in developing and implementing a test-and-learn strategy to optimize email effectiveness and explore new ways to grow our audience.
Efficiency and Continuous Improvement: You will identify opportunities to streamline operational processes and contribute to projects that enhance the team's overall efficiency.
**What We're Looking For:
* Proven CRM expertise: 3+ years of experience in a CRM-focused role within a fast-paced e-commerce environment.
* Email marketing mastery: A strong understanding of email marketing best practices, creative requirements, and current trends.
* Hands-on experience with ESPs is essential.
* Data-driven mindset: Excellent analytical skills and a passion for leveraging customer data to inform campaign strategies and drive results.
* Proactive and results-oriented: A self-starter with a 'can-do' attitude, a strong work ethic, and a desire to continuously learn and improve.
* Team player: Excellent communication and collaboration skills, with the ability to work effectively within a dynamic team environment.
* Fluent English: Excellent written and verbal communication skills in English.
* Technical affinity: An interest in technical projects and a willingness to collaborate with the CRM Tech team is a plus.
**Why You'll Love It Here:**
We understand the importance of work-life balance and offer a generous annual leave policy, remote working policy, and a versatile hybrid working model. Our comprehensive benefits package includes [insert details]. Our company culture is warm and inclusive, with social events throughout the year and a team rich in diversity.
The estimated salary for this position is £55,000 - £65,000 per annum, depending on experience.
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