Senior Digital Marketing Automation Specialist
hace 4 días
Company Overview
Denodo Technologies, Inc. is a leading provider of data management solutions. As a fast-growing international organization, we offer cutting-edge technology and a supportive environment for professional growth.
Job Summary
We are seeking an experienced Senior Digital Marketing Automation Specialist to join our EMEA team. This role will involve working with global demand generation and partner marketing managers to review processes and verify programs logic, as well as developing and executing email campaigns.
Key Responsibilities
- Develop and execute email campaigns using Marketo, including drip/nurture marketing campaigns with complex logic
- Test, deploy, measure, and report on conversion rates and program ROI
- Provide best practices for email formatting, list management, optimization, data quality, hygiene, data cleansing, and compliance
- Maintain Marketo integration with Salesforce.com and assist in the integration of additional platforms into the marketing automation platform
- Document Marketo processes, programs, and procedures
- Support Account Based Marketing efforts using Demandbase platform and leveraging Marketo features
Requirements
- Minimum 3 years of experience working with Marketo from an administrator capacity
- Bachelors or higher degree in marketing, computer science, or related field
- Excellent verbal and written communication skills in English
- Strong analytical and problem-solving abilities
- Team worker with a positive attitude and passion for technical activities related to web/mobile development
Compensation
The estimated annual salary for this role is €60,000 - €80,000, depending on experience and qualifications.
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