Global Marketing Content Strategist
hace 2 días
About Axalta
">Axalta, a leading coatings company, is at the forefront of innovation in the automotive refinish industry. We engineer technologies that protect products and add beauty with colorful finishes.
">Job Description
">We are seeking a creative and resourceful Marketing Content Specialist to join our Global Refinish Marketing Team at our facility in Asturias, Spain. The primary role is to research, build, distribute, and train on tools for the Mainstream Segment that align with global key initiatives.
">The ideal candidate will possess a deep understanding of customer segmentation in automotive refinish, with knowledge of Axalta's global product systems, technologies, and strategies. An understanding or ability to learn the competitive landscape to expertly communicate Axalta's value proposition is desired.
">Responsibilities
">Collaborate with manager and internal stakeholders to develop and manage collateral, sales tools, technical documentation, and other assets to enable share gain and retention.
">Drive and develop presentations to convey the Mainstream value proposition with a clear and consistent voice through all stages of the selling process.
">Craft the implementation plan and partner with the Social Media Manager to implement internal and external programs to ensure segment communications to Customers, Partners, Employees, Investors, and the market at large are communicated as designed.
">Optimize use of the team's sales enablement system (Seismic) and ensure assets are posted and accessible. Develop training materials to help the team understand how to find, use, and deliver tools.
">Develop strong partnerships within the organization to lead and execute marketing programs. Ensure brand standards are consistently applied to all materials and communications.
">Requirements
">At least 5 years of experience in marketing, communications, or business in a related field.
">Salary Estimate
">$70,000 - $90,000 per year, based on location and experience.
">Location
">Asturias, Spain
">This role offers a competitive salary, excellent benefits, and opportunities for career growth and development in a dynamic and innovative company.
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