Head of Cetaphil HCP Strategy

hace 1 semana

Barcelona, Barcelona, España Galderma A tiempo completo
Job Title: Head of Cetaphil HCP Strategy

Galderma is seeking a seasoned marketing professional to lead our Cetaphil HCP strategy. As a key member of our Global Consumer Business Unit, you will be responsible for developing and executing a comprehensive marketing plan that targets healthcare providers and physicians.

Key Responsibilities:
  • Develop and implement a marketing strategy that promotes Cetaphil products through physicians and healthcare providers.
  • Establish relationships with key opinion leaders, medical societies, and other healthcare organizations to build brand awareness and generate leads.
  • Collaborate with cross-functional teams to create marketing materials, including brochures, presentations, and digital content, to support physician outreach and education initiatives.
  • Analyze market trends and competitor activity to identify opportunities and develop strategies for differentiation.
  • Develop and manage budgets for physician marketing initiatives, including events, digital marketing, and other promotional activities.
Requirements:
  • Strong experience in consumer healthcare marketing, with a focus on physician referral marketing and relationship building.
  • Proven experience in developing and executing successful global marketing campaigns and initiatives.
  • Excellent written and verbal communication skills, including the ability to present complex information to diverse audiences.
  • Knowledge of healthcare industry trends, regulations, and best practices.
  • Ability to analyze data and identify insights to inform marketing strategy.
What We Offer:
  • A competitive compensation package with bonus structure and extended benefit package.
  • A hybrid work culture that allows for flexibility and work-life balance.
  • The opportunity to work with a diverse and inclusive team that values professional growth and development.

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