Global Consumer Insights Manager
hace 6 días
This is a unique opportunity to join Kantar, a leading global data, insights, and consulting company, as a Global Consumer Insights Manager. As a key member of our Global Verticals team, you will be responsible for commercial, financial, and customer management, as well as representing Kantar to ensure maximum customer satisfaction.
Key Responsibilities- Clients and Business Development: Lead all data requests and project reporting, ensuring timely and accurate delivery of information and providing a good level of knowledge for clients, while generating internal impact.
- Client and Team Relations: Handle the relationship with assigned clients, oriented towards the development and loyalty of the relationship, with the ultimate goal of growing the value of the client for Kantar.
- Commercialization: Encourage the team's commercial relationship with clients, commercialize new opportunities among assigned clients and prospects, and ensure quality, satisfaction, and communication with the client in all phases of the studies under their responsibility.
- Leadership: Provide thoughtful leadership, identifying relevant issues within the food and beverage industry, gathering information across countries with timely and accurate completion, and ensuring global consistency.
- Financial Management: Ensure the profitability of clients under their responsibility by supervising their TO, GM, and number of hours charged.
- Analysis and Information Production: Produce and interpret analysis with a focus on searching for patterns in the data, highlighting key priorities, and making recommendations.
- Reporting and Communication: Discuss reports with clients, challenging when necessary to ensure that requests have been thought through properly, and offering advice on the best way to approach issues.
- Market Research and Strategy: Guide and advise the organization and clients on efficient strategies to reach target markets and identify market opportunities for new and existing goods and services through market research.
- Insights and Forecasting: Interpret data and information that will support the prediction and forecasting of current and future consumption trends, as well as collect and analyze data and other statistical information for the generation of actionable insights.
- Study Coordination: Plan and coordinate in collaboration with the local team involved, the realization of the assigned studies.
- Reporting and Quality Assurance: Establish the guidelines for the preparation of reports to ensure that they are adjusted to respond to the research objectives and are prepared in a clear, concise, and committed manner.
- Problem-Solving and Innovation: Propose actions and provide solutions to the difficulties that arise, and propose commercial improvements (methodology, products, etc.) in order to increase sales.
- Collaboration and Knowledge Sharing: Coordinate with International teams in case the client or study requires it, and promote collaboration with other global and local units.
We are looking for a highly experienced and dynamic manager who is capable of establishing strong relationships with clients, as well as collaborating with our local teams to create compelling data stories and lead all data requests related to global thought leadership, global experience, and project reporting.
The ideal candidate will have:
- Studies in Economics, Business Administration, Marketing, or equivalent +5 years of professional experience (preferably in account management) with a consistent track record of establishing relationships with large clients in a support capacity.
- Technical knowledge of Market Research and the portfolio of methodologies and products of this industry.
- Office automation, knowledge of databases and multivariate analysis methodologies.
- A curious and analytical mentality and an interest in consumer behavior and brands.
- A strong verbal communication style; the ability to articulate in a confident and calm manner in front of relevant audiences.
- Experience working with data sets and showing true curiosity for the sector (preferably experience with both usage and purchase consumer panels).
- Efficiency in analysis, interpretation of data, and articulation of business implications.
Kantar is a leading global data, insights, and consulting company that shapes the brands of tomorrow by better understanding people everywhere. We are an inclusive employer and a member of myGwork, the largest global platform for the LGBTQ+ business community. We are dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers, and communities.
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