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B2B Demand Generation Specialist

hace 2 meses


Madrid, Madrid, España Sawoo Gmbh A tiempo completo

About Sawoo GmbH

Sawoo GmbH is a fast-growing, remote-first company based in Munich with a 20-person team spread across six countries. We specialize in building and running communities for decision-makers in medium and large companies, helping them grow through collaborative learning and networking.

Our Goal

Our goal is to welcome two million active members to our communities by 2034.

About the Role

We are looking for an experienced Demand Generation Manager, whose mission is to drive exponential growth by increasing the number of sponsoring companies and attracting more active members for our LEADERS IN CONSULTING Community.

Key Responsibilities

  • Develop and execute high-impact demand generation strategies.
  • Optimize landing pages, test messaging, and implement ABM approaches.
  • Manage multichannel marketing campaigns, leveraging LinkedIn outreach.
  • Collaborate closely with copywriters, graphic designers, CEO and CTO.
  • Generate participants and sponsors for our yearly conferences in Munich and London.
  • Travel to our own events to learn about and optimize our community events.

Requirements

  • Availability: You are available to start with us as soon as possible.
  • Data-Driven: Strong analytical skills to interpret data and optimize campaigns.
  • Creative Problem-Solver: Ability to test and iterate strategies to find the most effective approaches.
  • Dependable: Proven track record of executing tasks with minimal supervision.
  • Ownership Mentality: Experience owning and driving key metrics like leads or sales pipeline.
  • Technical Proficiency: Expertise with CRM systems (e.g., HubSpot), creating landing pages, and crafting effective messaging.
  • Team Collaboration: Ability to work seamlessly with in-house teams, supporting and leveraging their skills.