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About Us
At TravelPerk, we're a leading SaaS platform revolutionizing the business travel market. Our mission is to provide a one-stop-shop for booking, managing, and reporting business travel, combining an unrivaled choice of travel options with a powerful booking and management platform and access to 24/7 customer support.
Our Story
We've grown to over 1200 people in 9 offices across Europe and North America, with a valuation of $1.4 billion. We've been recognized as one of the best places to work, a leading pioneer of business travel, and a fast-growing app and tech company.
The Role
We're seeking a Senior CRM Manager to establish our CRM function from the ground up. As the Senior CRM Manager, you'll be instrumental in developing and implementing comprehensive strategies that enhance customer satisfaction and retention, and drive revenue growth through effective monetization initiatives.
Key Responsibilities
- CRM Strategy Development: Devise and implement a comprehensive CRM strategy to increase customer activation, engagement, and retention, prevent churn, and drive revenue.
- Customer Analysis: Analyze customer data to derive actionable insights that inform initiatives for the CRM strategy.
- Segmentation and Targeting: Develop and refine customer segmentation strategies for targeted and personalized CRM campaigns.
- Campaign Optimization: Work closely with other key departments to integrate CRM data into their workflow.
- Customer Journey Mapping: Create and optimize customer journey maps to enhance the overall customer experience.
- Technology Integration: Evaluate, select, and integrate CRM tools and technologies to enhance overall efficiency and effectiveness.
What You'll Bring
- Proven experience in CRM strategy development and implementation.
- Strong analytical skills and ability to derive actionable insights from customer data.
- Excellent communication and collaboration skills.
- Ability to work closely with cross-functional teams.
- Experience with CRM tools and technologies.
