Senior CRM Manager

hace 4 días

Barcelona, Barcelona, España Traveltechessentialist A tiempo completo

About Us

We're Traveltechessentialist, a leading travel technology company that offers a comprehensive platform for managing business travel. Our mission is to revolutionize the business travel industry by providing a user-friendly and efficient solution for companies to book, manage, and report their business travel expenses.

The Role

We're seeking a highly skilled and experienced Senior CRM Manager to join our team. As a Senior CRM Manager, you will be responsible for developing and implementing a comprehensive CRM strategy that enhances customer satisfaction and retention, and drives revenue growth through effective monetization initiatives.

Key Responsibilities

  • Develop and implement a comprehensive CRM strategy to increase customer activation, engagement, and retention, prevent churn, and drive revenue.
  • Collaborate with cross-functional teams to understand and incorporate their needs into the CRM strategy.
  • Analyze customer data to derive actionable insights that inform initiatives for the CRM strategy.
  • Develop and refine customer segmentation strategies for targeted and personalized CRM campaigns.
  • Work closely with other key departments, including Marketing, Product, and Sales, to integrate CRM data into their workflow.
  • Create and optimize customer journey maps to enhance the overall customer experience.
  • Evaluate, select, and integrate CRM tools and technologies to enhance overall efficiency and effectiveness.
  • Establish key performance indicators (KPIs) for CRM initiatives and regularly report on the effectiveness of strategies.

Requirements

  • Proven experience in CRM, ideally within the travel technology industry.
  • Proven track record of driving revenue growth and improving customer retention through CRM initiatives.
  • Strong analytical and problem-solving skills with the ability to translate data into actionable strategies.
  • Excellent communication and collaboration skills to work effectively across teams.
  • In-depth knowledge of CRM systems and best practices.
  • Strong project management and organizational skills.

What We Offer

  • Competitive compensation package.
  • Opportunities for professional growth and development.
  • Collaborative and dynamic work environment.
  • Recognition and rewards for outstanding performance.

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