Marketing Data Analyst
hace 3 días
We're Celonis, the global leader in Process Mining technology and one of the world's fastest-growing SaaS firms. Our mission is to unlock productivity by placing data and intelligence at the core of business processes.
The TeamThe Marketing and Lead Generation Analyst will be part of the Marketing Analytics and Insight team, working closely with cross-functional teams to drive efficiency, optimization, and smooth operations.
The RoleThe Junior Marketing Analyst and Lead Generation Analyst is responsible for supporting the marketing team by analyzing data, identifying trends, and generating leads that drive business growth. This role is ideal for someone with a foundational understanding of marketing analytics and a keen interest in lead generation.
Key Responsibilities- Develop and execute lead generation strategies to attract potential customers.
- Analyze marketing and sales data to identify trends, patterns, and opportunities for lead generation and conversion.
- Assist in the planning, execution, and monitoring of marketing campaigns.
- Conduct research on target markets, industries, and competitors to identify potential opportunities for lead generation.
- Prepare regular reports on lead generation activities and campaign performance.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 1-3 years of experience in marketing, lead generation, or a related field.
- Proficiency in CRM software and marketing automation tools.
- Basic knowledge of data analysis tools such as Excel or Google Analytics.
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Marketing Data Analyst
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