Performance Marketing Manager

hace 6 meses


Barcelona, España Multiplica Talent A tiempo completo

Hola
En Multiplica nos encanta seleccionar a los mejores profesionales de IT y digitales que ayuden a construir espacios únicos para personas excepcionales de todo el mundo con la idea de imaginar, proponer y diseñar soluciones que ayuden a empresas en crear relaciones verdaderamente relevantes con sus clientes.
Nuestro cliente es un uno de los bancos online nacionales más grandes, y está buscando incorporar un Performance Marketing Manager a su equipo.
Si te gustan los retos y piensas que puedes aportar tu expertise en el desarrollo incluso participar junto con tus compañeros en cual puede ser la mejor solución para este proyecto, esta es tu posición.

**Requirements**:
La persona incorporada estará enfocada a definir e implementar la estrategia de maximización de adquisición de clientes a través de las campañas de paid media.

**Sus tareas principales serán**:

- Coordinar la estrategia de planes de medios en canales externos, conjuntamente con la agencia de medios.
- Gestionar de manera eficaz del flujo end-to-end de generación de campañas: liderar el proceso de creación assets de campaña (creatividades, landing page) y tageado con los varios proveedores y equipos internos involucrados; gestionar el flujo interno de validación de campañas, definir acciones de optimización (A/B testing, nuevas soluciones).
- Establecer y monitorear los KPI’s de campaña de las acciones de performance marketing.

¿Qué necesitas tener?
- +4 años de experiência en un rol similar.
- Estudios de ADE, Publicidad, Marketing, Ingeniería o cualquier otra similar, valorándose especialización a nível de Postgrado o Master en Marketing Digital.
- Conocimiento de herramientas de compra publicitaria como Google Ads (+ Google marketing Platform); Facebook Ads Manager y DSPs.
- Conocimientos de marketing en entornos app y web.
- Conocimiento de Analytics y herramientas de visualización de datos (Tableau, Datorama...).

**Benefits**:

- Contrato indefinido con posibilidad de terminar en el cliente.
- Flexibilidad horaria
- Modelo híbrido (de lunes a miércoles oficina - jueves y viernes en casa).
- Barcelona.



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