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User Acquisition Manager
hace 4 semanas
UNA EMPRESA DE APLICACIONES MÓVILES QUE ESTÁ REVOLUCIONANDO EL ECOSISTEMA MOBILE, REQUIERE DE INCORPORACIÓN INMEDIATA DE UN/A
- **USER ACQUISITION MANAGER**. LA EMPRESA TIENE MILLONES DE DESCARGAS Y SU EQUIPO NO PARA DE CRECER. SI QUIERES FORMAR PARTE DEL CAMBIO, AYÚDALES A LLEGAR AL SIGUIENTE NIVEL-
EL/LA UA MANAGER DEBERÁ IDEAR Y EJECUTAR CAMPAÑAS DE ANUNCIOS EN DIFERENTES PLATAFORMAS, ADEMÁS DE DARLES SEGUIMIENTO. REPORTARÁ AL LEAD DE USER ACQUISITION.
**Requisitos**:
- MÍNIMO 2 AÑOS DE EXPERIENCIA REALIZANDO OPTIMIZACIÓN DE CAMPAÑAS EN FACEBOOK ADS, GOOGLE ADS, TIKTOK Y EMPRESAS SIMILARES DEL SECTOR- GRADO O LICENCIATURA EN MARKETING, ADE, PERIODISMO ASÍ COMO DISCIPLINAS AFINES.-
- TITULACIÓN DE MÁSTER EN SEM, MARKETING DIGITAL, ANÁLISIS DIGITAL O AFINES-
- ALTAS CAPACIDADES COMUNICATIVAS, ESTRATÉGICAS Y DE GESTIÓN DE EQUIPO.-
- EXPERIENCIA TRABAJANDO CON SERVICIOS DE ATRIBUCIÓN MÓVIL (APPSFLYER, ADJUST ).-
- HABILIDADES ANALÍTICAS Y PASIÓN POR LOS DATOS-
- NIVEL AVANZADO DE MICROSOFT EXCEL Y POWERPOINT-
- HABILIDADES DE AUTOGESTIÓN Y MULTITAREA-
- CAPACIDAD PARA TRABAJAR BAJO PRESIÓN CON PLAZOS CORTOS DE ENTREGA.-
- PROACTIVIDAD Y VOLUNTAD POR APRENDER-
- NIVEL DE INGLÉS C1-C2-
- SE VALORARÁ CUALQUIER CONOCIMIENTO DE UN IDIOMA ADICIONAL AL INGLÉS.- VALORABLE EXPERIENCIA EN ASO
**RESPONSABILIDADES**:
- ANÁLISIS Y DEFINICIÓN DE LA ESTRATEGIA DE USER ACQUISITION DE LA COMPAÑÍA PARA AUMENTAR EL BENEFICIO DE LA PARTE DE NEGOCIO DE LA COMPAÑÍA.- ANÁLISIS DE LA COMPETENCIA Y DEL MERCADO PARA ENCONTRAR OPORTUNIDADES DE TRÁFICO PARA LA COMPAÑÍA.-
- COORDINACIÓN CON EL RESTO DE DEPARTAMENTOS DE ASO, PRODUCTO Y NEGOCIO PARA ESTRATEGIAS COMUNES DE CRECIMIENTO.-
- SEGUIMIENTO Y ANÁLISIS DE LAS PRINCIPALES MÉTRICAS QUE AFECTAN AL DEPARTAMENTO PARA LA REALIZACIÓN DE INFORMES PARA DIRECCIÓN PARA LA TOMA DE DECISIONES CONJUNTA-
- RESPONSABLE DE GRANDES CAMPAÑAS DE JUEGOS Y APLICACIONES DE NUESTRO PORTFOLIO-
- CREAR, EJECUTAR Y OPTIMIZAR CAMPAÑAS EN PLATAFORMAS DE ANUNCIOS COMO FACEBOOK ADS, GOOGLE ADS, TIK TOK, SNAPCHAT O SEARCH ADS-
- CAPACIDAD PARA PEDIR CREATIVIDADES NECESARIAS QUE LLEVEN A CAMPAÑAS EXITOSAS-
- TEST A/B Y MANEJO DE LOS KPIS LOS MARKETPLACES DE IOS Y GP- ANÁLISIS DE LAS PRINCIPALES MÉTRICAS Y DATOS EN BÚSQUEDA DE AUMENTAR EL ROAS
**BENEFICIOS**:
- TRABAJAR EN UN EQUIPO DINÁMICO Y RODEADO DE PROFESIONALES- CONTRATO INDEFINIDO
- DESARROLLO CONTINUO Y PROFESIONAL EN LA EMPRESA- Lugar: MADRID
- Fecha de publicación: 16/03/2023 00:00:00
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