Alibaba Group User Operation Manager User Growth

hace 3 semanas


Madrid, España Alibaba A tiempo completo

Design/Participant Miravia App user growth strategy. According to market competition analysis/insight, leverage internal/external resources, coordinate cross channel/product/marketing function team to implement the strategy - Drive onsite growth funnel from acquisition, retention and conversion through systematic site analytics and extensive A/B testing, identify the key bottleneck, design operation strategy and execute to the last mile - Drive visit/purchase frequency through promotion, loyalty program and gamification mechanism - Scale and automate growth processes to make it leaner, more efficient and on a start-up mode - Works with department heads to plan and execute structural changes to achieve business objectives
- Min 5 years of working experience in E-commerce/Digital marketing with a bachelor’s degree in business. administration/commercial finance/marketing/economics or related fields - Experience in intelligence and analytics, incremental value-driven mindset, understanding A/B Testing framework - Knowledge of user acquisition, user retention & CRM, lifecycle management and gamification - User insight and modelling skills with strong business acumen, e-commerce background - Strong organizational and communication skills, break the boundary and execute to the last mile - Independent and self-driven, continuous breakthroughs and innovations - Fluent English & Spanish level Preferred qualification: - Experience in Product design / Product operation in Tech company - Experience in advanced Data treatment analysis (SQL, Google analytics...) English CV please



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