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hace 3 semanas

Madrid, España Remote People A tiempo completo

.Digital Solutions Specialist (7 months maternity cover) Nice to meet you, we're Indicia Worldwide. We are a global data and technology led marketing agency who work with some of the world's biggest brands.We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.Indicia Worldwide is the product of three successful businesses, brought together by our parent company Konica Minolta in 2017. The vision was, and is, to create new value across the remit of marketing for our clients.What you'll do:As a market leader in the digital eCRM space, the CRM Specialist's role is critical to advancing our clients' attainment of optimal reach, targeting and personalisation. The Digital Solutions Consultant is able to help realize multiple digital routes to market including an omni-channel strategy that offers consumers consistent messaging and experiences across multiple customer touchpoints using the power of data science, machine learning and campaign optimization to drive increased reach and intimacy.A key part of the role is to develop a best in class understanding of execution and optimisation to multiple digital channels through advances in marketing technology (Martech) stacks both internally and externally. We are committed to pushing the limits of data-driven marketing and the role requires an eagerness to learn and adapt as well as to contribute to our institutional learning of this fast-paced and changing landscape.This role sits within our Martech Engineering department and works with other disciplines to create impactful solutions to our client base. In this role, you will bring extensive knowledge and experience of at least one of Adobe Experience Cloud, Braze, Iterable, Salesforce CRM or Moengage as well as an appreciation for the power of data and will come with meticulous attention to detail and a focus on quality and outcomes.AccountabilitiesSupport the development of Indicia's Customer Engagement Platform (CEP) practice by leveraging industry best practices that deliver a consistent, reliable, and predictable service to our clients.Contribute to the development of Indicia's CEP methodology and best practices for the use of Adobe, Braze, Iterable and Moengage and ensure alignment between client development plans and our wider partnership objectives.Keep up to date with new and emerging technologies that further our CEP offerings including assessing the use of CDP and Insight technologies such as Tealium, Treasure Data, Segment and Amplitude.Support scoping, planning, estimation and delivery of client CEP and CDP implementations and migrations

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