Brand Manager
hace 1 mes
Confidencial cuenta con una posición como Brand Manager para Crear y gestionar estrategias de marca para aumentar la visibilidad, relevancia y lealtad de la marca en el mercado objetivo.
Funciones:
- Desarrollar estrategias de marketing para posicionar la marca en el mercado.
- Gestionar la imagen de la marca en diferentes plataformas y canales de comunicación.
- Analizar el mercado y la competencia para identificar oportunidades de crecimiento.
- Colaborar con equipos de diseño y publicidad para crear campañas que refuercen la identidad de la marca. Habilidades:
- Estrategia de marca
- Análisis de datos
- Planificación de campañas
- Desarrollo de productos
- Investigación de mercado
- Negociación con proveedores
- Gestión de presupuestos
- Comunicación efectiva
- Análisis de competencia
- Pensamiento estratégico
- Creatividad
- Comunicación
- Empatía
- Gestión de proyectos Requisitos del puestoRequisitos
Nivel de estudios: Formación Profesional,
Estatus académico: Titulado
Experiencia en el área: Medios de comunicación y marketing
Con especialidad: Mercadotecnia, Publicidad y marketing
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