Assistant Activation Brand Manager

hace 1 semana


Alcobendas, Madrid, España Kellanova A tiempo completo

Are you a creative and passionate marketer? Do you want the opportunity to play a key role in building iconic brands, like Special K, Corn Flakes and Choco Crispies? Look no further We're seeking an Assistant Activation Brand Manager to join our team in Madrid.

As an Assistant Activation Brand Manager, you'll work collaboratively with central headquarter team in Dublin to ensure that we get the best plans for our consumers, shoppers, and customers, in Iberia. You'll contribute to strategy and plan development, execute shopper strategies and activations, and ensure initiatives are on-brand, on-time, and on-budget. This role offers many excellent benefits for you including annual bonuses, hybrid way of working, and the opportunity to be part of highly talented professionals and build an iconic career in Marketing.

A Taste of What You'll Be Doing

Brand Plan Execution - Ensure excellence in executing the yearly brand plan for cereal products and focus on omni-channel shopper marketing plans and regularly review their effectiveness.

Agency Collaboration - Work closely with local agencies to create strong brand activation plans.

POS Asset Management - Ensure availability of required point-of-sale (POS) assets for in-store execution.

Market Share Accountability - Evaluate performance of initiatives directly under your responsibility and be accountable for market share growth.

Sales Collaboration - Collaborate with Sales teams and customers to maximize brand support and new product development success.

We're Looking for Someone With

A university degree in marketing or related field

Previous experience in brand activation/brand management roles in Spain, with a passion about brands and bringing them to life in stores.

Business understanding and financial acumen with a focus on results and an analytical approach, coupled with a good command of Excel, Nielsen/Circana/Kantar.

A strategic mindset, showing a focus on collaboration and the ability to identify future opportunities, make choices and work with broader teams to influence plans.

Proficiency to communicate effectively in both English and Spanish.

What's Next

After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone. Visit our How We Hire page to get insights into our hiring process and more about what we offer. Need assistance throughout the application or hiring process? Email

If you join our team, you'll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small. Visit our benefits page & be sure to ask your recruiter for more specific information.

Get to Know Us

At Kellanova, we are driven by our vision to be the world's best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.

Kellanova's Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world's best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.

Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents, and ideas to work.

The best brands. The best people. The best you.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here.

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