Customer Journey Strategist
hace 6 días
Responsible for defining the CRM strategy and applying it to optimize customer retention, loyalty and return rate.Supervise and maximize the customer's lifetime value strategies ensuring maximum profitability.Design and lead the development and execution of hyper-personalized direct communication programs at scale through the email channel and other input and output channels (onsite, push, in-app, SMS) .Map the Customer Journey, analyze the contact points and maximize business opportunities.About You:
At least four years of experience working in Digital Marketing and CRM, mobile and web environments.Experience working with Salesforce Marketing Cloud or other ESPs (Mailchimp, Sendgrid, etc).Good copywriting skills and able to communicate in English in a fluent way.You are analytical and data-driven and know how to leverage consumer behavioral, lifestyle, transactional, and demographic data in order to deliver relevant marketing insights.Experience in creating HTML code templatesA/B testingDynamic templates using AmpScript.SQL knowledge to create segmentations.Benefits & Perks:
Opportunity to have a real impact in a high-growth global category leader40% discount on all Fever events and experiencesWork in a location in the heart of Madrid, with possible travel across our marketsHome office friendly and flexible scheduleResponsibility from day one and professional and personal growthGreat work environment with a young, international team of talented people to work withPrivate Health insurance20 days off annuallyGympass membership
Fever is committed to creating an inclusive and diverse workspace where everyone's background and ideas count. Our main goal is to find the best possible talent regardless of place of birth, racial or ethnic origin, gender, gender identity, religion, opinion, sexual orientation, disability, pregnancy, marital status, age or caring responsibilities. We encourage everyone to apply
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