Head of Growth

hace 1 semana

Barcelona, Barcelona, España PowerUp Talent A tiempo completo

Head of Growth – Mobile Social Sports & Gaming

We're partnering with a fast-growing mobile social sports & gaming startup that combines casual free-to-play gameplay with a sweepstakes-based real-money model. With exclusive partnerships across major sports leagues and a rapidly expanding audience, this company is uniquely positioned to capture a large, underserved market.

You'll join a high-performing team with multiple successful game launches, tens of millions of downloads, and deep expertise in mobile and real-money gaming.

The Role:

As
Head of Growth
, you'll own acquisition, activation, monetisation, and early lifecycle optimisation. In a fast-moving startup environment, you'll build a world-class growth engine that scales users, drives revenue, and creates a competitive advantage.

Key Responsibilities:

  • Develop and execute growth strategies across paid acquisition, organic channels, affiliates, influencer marketing, and in-product virality.
  • Define acquisition goals, budgets, KPIs (CPA, ROAS, LTV) and build dashboards to track performance.
  • Collaborate with Product, Data, and Analytics teams to optimise funnels (onboarding, retention, upsell).
  • Lead experimentation: A/B tests, landing page and funnel optimisation, and channel experiments.
  • Identify audience segments, track trends, benchmark competitors, and analyse user behaviour.
  • Manage ROI optimisation across all channels and drive brand partnerships and co-marketing opportunities.
  • Work with Payments, Compliance, and Product teams to ensure growth initiatives meet regulatory and operational standards.
  • Report to senior management with insights, results, and recommendations.

Qualifications:

  • 5+ years in growth, user acquisition, or performance marketing in gaming, mobile, or online sweepstakes/real-money environments.
  • Proven record scaling D2C apps with measurable growth (CAC, LTV, ROAS).
  • Strong analytical skills and experience with funnel optimisation, dashboards, and cohort/LTV modelling.
  • Excellent project management and cross-functional collaboration skills.
  • Passion for sports and gaming.

Bonus skills:

  • Experience in sweepstakes, DFS, regulated gaming, or betting.
  • U.S. market experience or scaling international mobile growth.
  • Experience with influencer strategy, creative production, and brand/partnership deals.

What's on Offer:

  • Lead growth in a large, untapped market.
  • Build a growth team from scratch alongside the founding team.
  • Sport-obsessed, gaming-native team culture with high ambition.

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