CRM & Lifecycle Marketing Manager (HubSpot)
hace 2 días
At The Trading Pit, we're on a mission to empower talented traders to achieve financial independence.
We're looking for an experienced Lifecycle Marketing & Automation Specialist to design, execute, and optimize automated customer journeys with HubSpot at the core.
What you'll do
- Build, manage, and optimize automated lifecycle journeys in HubSpot (welcome, onboarding, abandoned cart, post-purchase, reactivation).
- Execute email and multi-channel marketing automation campaigns aligned with lifecycle stages.
- Develop nurturing programs that shorten time-to-purchase, improve lead-to-client conversion, and support a smooth customer journey.
- Use segmentation, customer data, and behavioral triggers to deliver relevant, personalized communications.
- Monitor lifecycle performance and analyze key metrics (open rates, CTR, conversion, retention, LTV, time to purchase).
- Maintain CRM hygiene and technical setup: workflows, properties, lifecycle stages, lead scoring, compliance, and deliverability.
- Support customer retention and churn reduction through educational, post-purchase, and engagement-focused communications.
What we're looking for
- 5+ years of experience in Lifecycle Marketing / CRM / Marketing Automation, ideally in B2C fintech or e-commerce.
- Strong hands-on experience with HubSpot automation, segmentation, and reporting.
- Proven ability to build and optimize impactful lifecycle campaigns with measurable results.
- Fluent English; Spanish is a plus.
Why join us
- Hands-on ownership of lifecycle marketing in a fast-growing fintech.
- Direct impact on customer experience, engagement, and growth.
- Opportunity to grow and deepen your expertise in marketing automation and CRM.
- Continuous learning, training, and professional development.
- Casual dress code and a friendly, collaborative work environment.
- Work with an international, high-performing team.
If this position matches your expectations, please apply using the link below
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