CRM Manager
hace 1 semana
At The Trading Pit, we're on a mission to empower talented traders to achieve financial independence.
As our
CRM Manager
, you will own the customer lifecycle and elevate our CRM strategy with HubSpot at its core. Your work will directly impact lead-to-client conversion, customer retention, and lifetime value, helping us scale faster while building a trusted and transparent brand.
This on-site role requires both strategic vision and hands-on execution. You'll design, implement, and optimize lifecycle campaigns, ensuring every trader receives the right message at the right time, through the right channel.
A high English-speaking level is required. You will report to the Performance Lead.
Key Responsibilitie
- sCRM Strategy & Execution: Design and implement a global CRM strategy focused on conversion, retention, and reactivation across HubSpot
- .Lifecycle Journeys: Build and optimize automated flows (welcome, onboarding, abandoned cart, post-purchase, winback…)
- .Lead Nurturing: Develop and continuously improve nurturing programs that shorten time-to-purchase, boost conversion from lead to client, and create a smoother purchase journey
- .Data-Driven Personalization: Use customer data, segmentation, and behavioral triggers to create contextual, personalized experiences
- .Performance & Optimization: Own CRM reporting (open rate, CTR, CR, revenue impact, LTV, cohort analysis, time to purchase). Run continuous A/B tests on subject lines, content, timing
- ,targeting
- …Analytics & Insights: Analyze CRM performance across touchpoints to uncover insights and drive optimizations using tools like Looker Studio, Amplitude, and Ga4
- .HubSpot Ownership: Ensure technical excellence: data integrations, lifecycle stages, lead scoring, compliance, deliverability monitoring
- …Cross-Functional Collaboration: Partner with Product, Devs, Data, and your marketing team colleagues to align CRM with broader marketing and business goals
- .Customer Value & Retention
- :Develop strategies to reduce churn and increase customer lifetime value through tailored post-purchase and educational communications
**.
Requiremen**
- tsExperience: 6+ years in CRM in B2C fintech or e-commerc
- e.HubSpot Expertise: Advanced, hands-on experience with HubSpot (automation, segmentation, reporting, data integrations
- ).Lifecycle Mastery: Proven track record designing and optimizing multi-channel CRM journeys with measurable business impac
- t.Data-Driven: Strong analytical skills; comfortable building and interpreting CRM dashboards (conversion, revenue, LTV, CAC
- ).Cross-Functional Skills: Ability to collaborate with tech, data, and creative teams; experience bridging marketing and produc
- t.Strategic & Hands-On: Capable of both defining CRM roadmaps and executing campaigns end-to-en
- d.Language: Fluent English required; Spanish is a plu
- s.Detail Orientation: Highly structured and quality-driven, ensuring flawless delivery across project
- s.Start-up Mentality: Understands the pace, dynamics, and mindset of a start-up, able to execute quickly, adapt to change, and thrive in a fast-moving environmen
- t.Availability: Must be available for a fully on-site position at our office located at Paseo de la Castellana18, Madri
**d.
Preferred Ski**
- llsExperience managing content workflows and creative production process
- es.Strong stakeholder management skills, comfortable liaising with senior leaders and external partne
- rs.Problem-solving mindset and adaptability to shifting prioriti
**es.
Working with Us, You Should Expect the Follow**
- ing:Casual dress code: We believe in creating a relaxed yet professional work environm
- ent.Friendly atmosphere: Join a collaborative team that values innovation and resu
- lts.Global Environment: Collaborate with an international, high-performing t
**eam.
Opportunities for Personal Growth and Develop**
- ment:Impact from Day One: Own CRM in a fast-growing fintech and play a pivotal role in our suc
- cess.Innovation & Autonomy: Shape the future of our lifecycle marketing with freedom to test, learn, and opti
- mize.Career Growth: Opportunity to scale with us as we expand glob
- ally.Continuous Training & Development: We offer ongoing tra
- iningand professional development to help you stay on the cutting edge of CRM marke
ting.
-
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