Demand Generation Manager
hace 1 semana
Indefinite
- Full time
- Hybrid (28020, Madrid, Madrid, Spain)Marketing
**What is Embat?***:
Embat is one of the fastest growing startups in Europe. Embat was born in 2021 to design the best way for medium and large-sized enterprises to plan their finances and monitor their cash flow in real time.Our mission is to build a product (SaaS) that leverages technology and excellent client experience to empower our clients to make the best business decisions by accessing the best financial information, 100x more efficiently than using Excel files.
We are a fantastic team of 80+ people from different backgrounds and nationalities. Backed by reputable international investors, we are building a global company and a great place to work
In February 2024, we closed our third investment round worth 15 million euros This has been led by the renowned international investment fund **Creandum**, with the invaluable support of our all-time partners **Samaipata**, **4Founders Capital** and **VentureFriends**.
**What are we looking for?**
We are looking for a **Demand Generation Manager** with a strong background in finance, journalism, and SEO, who can take our international content strategy to the next level. This person will lead our multi-country organic growth initiatives, ensuring content consistency, brand positioning, and performance optimization across all channels.
**What will you do?**
- Your main responsibilities will be:
- Build and lead our **international content strategy** focused on high-quality financial and economic topics.
- Design and execute multi-market **SEO and GEO (Generative Engine Optimization)** strategies to increase traffic and visibility.
- Define and safeguard our **editorial tone of voice** across regions, adapting to different audiences without losing Embat’s identity.
- Collaborate with Product, Sales, and Marketing to align content with the buyer journey and market needs.
- Conduct competitor and audience research to identify opportunities and inform strategy.
- Manage a multicultural content team, setting clear goals and ensuring efficient workflows.
- Analyze and improve content performance through data-driven decisions.
**What are we looking for?**
- **Background** in Journalism, Communications or similar.
- **Experience**: 5+ years in financial content creation and SEO strategy, ideally in media, fintech, or SaaS environments.
- **SEO Expertise**: Strong knowledge of on-page SEO, content performance analysis, and international optimization.
- **Technical Skills**: Experience with tools like Semrush, Ahrefs, Google Analytics, Notion, Hubspot. Google Tag Manager is a plus.
- **Soft Skills**: Strategic thinker, strong communicator, team leader, adaptable, and detail-oriented.
- **Languages**: Fluent English is a must. Spanish or German is a plus.
**What comes with working at Embat?**
We offer a platform that allows you to reach your professional and personal goals:
- A competitive salary based on your experience and role responsibility
- Hybrid working setup & flexible schedule
- English Classes
- Latest technology of your choice to do your impactful work
- Private health insurance with Sanitas
- Access to salary on demand, restaurant card, transport card, and kindergarten checks through Payflow
- Career progression: twice-yearly performance reviews
- The opportunity to work closely with our founders, ex-investment bankers from J.P. Morgan
- Fun and meaningful team building activities
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