Field Marketing Manager

hace 5 días


Barcelona, España MongoDB A tiempo completo

MongoDB's CEUR Marketing Regional team is growing, and we're searching for an innovative Regional Marketer to scale our Account-Based Marketing (ABM) motion across Germany and Switzerland. This role is pivotal to our success in the CEUR region, focusing on developing and executing 1:1, 1:few ABM strategies to drive growth in our most important accounts.

As a Regional Marketing Manager CEUR Manager you will be responsible for designing and implementing tailored quarterly / annual marketing plans for a cohort of assigned strategic accounts in the region. Your programs will help drive awareness of MongoDB, identify and nurture new users and champions, uncover new opportunities, accelerate deal cycles, and expand MongoDB's overall footprint in your accounts.

This is a role for someone who is passionate about crafting and executing innovative marketing strategies, driving measurable growth, and working cross-functionally to create and scale impactful results.

The role will report to the Lead, Regional Marketing CEUR & Israel.

**What you will do**:

- Develop and execute strategic marketing plans: Work closely with account teams to uncover account-specific challenges, understand decision-making processes, and identify key personas, to drive the creation and execution of tailored marketing strategies and messaging that address the unique needs and interests of each account, unlock senior leadership and buying team engagement, and lead to growth opportunities
- Bring the marketing expertise: Act as a strategic marketing consultant to sales teams and clients, recommending tailored programs and tactics that align with both sales objectives and client needs
- Collaborate with cross-functional teams: Work closely with cross-functional teams like field marketing, partner marketing, customer marketing, demand generation and developer advocacy teams to ensure delivery of a holistic marketing strategy within each account that incorporates cross functional programs into 1:1 ABM plans
- Sales alignment: Work closely with the sales team to align marketing efforts with sales goals, provide sales enablement resources, ensure smooth handoff of qualified leads, and communicate and educate the sales team regarding new and planned marketing activities including global, regional, and account specific programs

**We're looking for someone with**:

- Educational and Professional Background:
- Bachelor's Degree or equivalent experience
- 7+ years of account marketing, field marketing, industry marketing or sales experience in the Tech area
- Experience working with large and complex enterprise accounts across multiple verticals ideally in Telco, FSI, Automotive, Software proven success record with accelerating and closing deals
- Skills and Expertise:
- Experience with strategic 1:1 or 1:few account-based marketing, portfolio of experience will be reviewed leveraging multi-channel tactics in both online and offline multi-channel tactics
- Experience working with cloud (AWS, GCP, Azure), ISV, AI, and other tech partners
- Incredible written and oral communication skills, including experience presenting to sales and marketing leadership, as well as customers
- Impeccable event and project management skills, ensuring seamless planning, coordination, and delivery of initiatives with an ability to problem-solve quickly Results-oriented and analytically skilled, capable of interpreting data, making informed data-driven decisions, and reporting insights to the business
- Cross-Functional Collaboration:
- Experience working cross-functionally with enterprise or corporate sales, customer success teams, and account development teams, obsessing over addressable market and specific account goals Capable of mentoring sales partners to convey marketing value propositions and key messages effectively
- Technical Proficiency: Proficiency with Google Workspace and Salesforce, and marketing technology tools like 6sense, Eloqua, Pathfactory, Sigma, Tableau
- Attributes and Work Style:
- Must be a highly self-motivated, entrepreneurial professional who can excel in an autonomous work environment and proactively drive initiatives
- Ability to leverage data to inform decisions and strategic plans
- Bring a strategic and creative mindset to the team, collaborating effectively to generate new ideas
- Ability to shift priorities is critical in a growth technology company
- Team ethos is made up of good humor, a positive can-do attitude, yet ruthless in your approach and incorporates MongoDB values in your practice regularly Time management, prioritization, and organizational skills are key
- Additional Requirements:
- Travel required
- Mandatory for the role of German and English speaker

**Success Measures**:
The Regional Marketing Manager CEUR will be successful in this role when they can execute the following strategic tasks/responsibilities:

- In 3 months you'll have fostered a relationship with your Sales Account teams (ex: sales, solution architects



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