B2B Automation Strategy Manager
hace 3 semanas
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.Why Join Us?To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We are building a more open world. Join us.Manager, B2B Automation StrategyWe are looking for a Manager, B2B Automation Strategy to join the B2B marketing team and support the design of marketing automation strategies. You will support strategy to launch campaigns that are powered by data and leverage real-time insights to create a personalized partner experience. As an automation strategist, you will be working alongside team members to help build, measure, optimize and scale our marketing programs to drive growth. In this role, you will be responsible for supporting the evaluation of existing marketing journeys, supporting demand generation and integrated marketing campaigns, informing strategic planning, and enhancing overall marketing process, technology, and workflow.ResponsibilitiesWork with internal Marketing stakeholders to gather requirements and act as a conduit to technical teams to ensure the system(s) can deliver on those requirements.Create automated, multi-touch, targeted prospect and customer lifecycle marketing programs (both campaigns and journeys).Process Management - identify, design, and document scalable processes that enable the marketing team to be more effective in their daily work and drive alignment.Manage data migration projects and other system updates/changes to ensure that the business use cases and requirements are met, including data validation to ensure that the values in the field are correct, identifying risks to existing Marketo-Salesforce integrations and program triggers.Make recommendations and input on goals, objectives, strategy and marketing automation best practices, supporting management of internal stakeholders acting as an internal automation strategy consultant.Be accountable for quality execution and timeliness of all automation projects and campaigns. Working collaboratively on campaigns, to make changes where necessary, and ensure automated campaigns achieve goals.Monitor marketing programs and data transfer processes to ensure proper execution of email programs.Keep Marketing Automation documentation current - including naming conventions, best practices, processes, and procedures.Strategic mindset that can see beyond the day-to-day to help the business achieve long-term acquisition and retention goals.Desired Skills And ExperienceB2B Tech marketing experience with at least 5+ years of admin experience in Marketo and strong experience with Salesforce.Experience working within a matrix organisation. Previous consulting experience a plus.Strong experience leading data integration projects with Marketo using custom APIs, many to many relationships, and Custom Objects.A strong understanding of database structure, data hygiene, analytics, and attribution.Ability to understand, assess, and implement lead scoring, lead nurturing, segmentation, personalisation, and other lead/customer management practices.Experience working with and setting up Marketo Custom Objects and Velocity Scripting.SQL experience a plus.Past experience working in a Marketo implementation/migration project, or experience implementing Marketo to Salesforce integrations.Strong analytical skills, able to draw insights and intelligence from marketing data. Technically capable, excellent communicator, and a desire to improve processes.Accommodation requestsIf you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group Media Solutions, Expedia Local Expert®, CarRentals.com, and Expedia Cruises. 2024 Expedia, Inc. All rights reserved.Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
#J-18808-Ljbffr
-
B2B Marketing Manager
hace 1 mes
España Civitatis A tiempo completo¿Te apasionan los viajes, la cultura y el ocio y tienes ganas de participar en el crecimiento de la empresa Nº 1 en servicios turísticos en español?Nuestro equipo no para de crecer y buscamos personas con talento e ilusión por desarrollarse. Somos un equipo joven, multicultural e innovador, que entiende cada día como un desafío y una nueva oportunidad...
-
B2B Marketing Manager
hace 1 mes
España Civitatis A tiempo completo¿Te apasionan los viajes, la cultura y el ocio y tienes ganas de participar en el crecimiento de la empresa Nº 1 en servicios turísticos en español?Nuestro equipo no para de crecer y buscamos personas con talento e ilusión por desarrollarse. Somos un equipo joven, multicultural e innovador, que entiende cada día como un desafío y una nueva oportunidad...
-
B2B Marketing Manager
hace 1 mes
España Civitatis A tiempo completo¿Te apasionan los viajes, la cultura y el ocio y tienes ganas de participar en el crecimiento de la empresa Nº 1 en servicios turísticos en español?Nuestro equipo no para de crecer y buscamos personas con talento e ilusión por desarrollarse. Somos un equipo joven, multicultural e innovador, que entiende cada día como un desafío y una nueva oportunidad...
-
B2B CRM Manager
hace 2 meses
España FREE NOW A tiempo completoLocation: Barcelona FREENOW for Business is a leading provider of business travel and client travel solutions for companies. With the backing of BMW Group and Mercedes-Benz Group AG, FREENOW for Business has established a prominent presence in 9 countries and over 150 cities across Europe. Keep your employees moving and your business thriving with FREENOW...
-
Digital Community Manager
hace 1 mes
España i1x Venture Studio A tiempo completoLooking for an exceptional Community Manager to build something special at i1x We're building a multilingual community ecosystem spanning Facebook, Discord, LinkedIn and Skoo l, focused on B2B growth, marketing automation, and tech talent. The ideal person: Has proven experience growing and managing large online communities Speaks native English (Hungarian...
-
Digital Community Manager
hace 4 semanas
España buscojobs España A tiempo completoLooking for an exceptional Community Manager to build something special at i1x!We're building a multilingual community ecosystem spanning Facebook, Discord, LinkedIn and Skoo l, focused on B2B growth, marketing automation, and tech talent.The ideal person :Has proven experience growing and managing large online communitiesSpeaks native English (Hungarian...
-
HubSpot Marketing Automation Manager
hace 2 meses
España Tidio A tiempo completoLocation: Europe/US, remote Form of employment: Contract of employment or B2B contract (self-employed) We are a fast-growing tech company created by experienced international talents. Our product is a top-rated, AI-driven customer service platform for small and medium businesses. Our long-term goal is to create a frictionless customer experience for...
-
Marketing Automation Manager
hace 4 semanas
España buscojobs España A tiempo completoJob DescriptionAs the Marketing Automation Manager you lead the adoption of a Marketing cloud platform(s) within our organization, test and scale Marketing automation tools that drive customer acquisition and retention. With a strong understanding and experience of marketing technology and best practices you turn business requirements into reality, so all...
-
B2B Sales Operations Manager
hace 4 semanas
España buscojobs España A tiempo completoAbout AveaAvea is a pioneering dietary supplement company committed to promoting longevity and wellbeing. Beyond our innovative supplements from our Swiss R&D, we're expanding our reach into the digital health landscape, developing personalised coaching and lifestyle management solutions.Join us as we shape the emerging longevity space, fostering healthier,...
-
Product Manager
hace 1 semana
España AFFINIS Selección de Personal & Headhunting A tiempo completo**Descripción**: ¡Buscamos un **PRODUCT MANAGER** para una importante multinacional del sector industrial situada en Sant Celoni! Si eres un profesional apasionado del marketing y quieres aportar soluciones innovadoras para el crecimiento y desarrollo de su producto, esta es tu oportunidad. **RESPONSABILIDADES** - Análisis y comprensión del mercado a...
-
Export Area Manager B2B
hace 4 semanas
España D&M asesores consultores A tiempo completo**Export Area Manager B2B (Barcelona-Lleida)**: **Empresa dedicada al desarrollo de soluciones-equipamiento industrial en plena fase de expansión** **Se requiere**: **Formación**:Ingenierías, Comercio Internacional, ADE, etc. **Idiomas**: Inglés (fluido). Se valorarán otros idiomas. **IT**: Office (Excel), ERP. **Competencias**: Capacidad de...
-
Export Area Manager B2B
hace 2 semanas
España D&M asesores consultores A tiempo completo**Export Area Manager B2B (Barcelona)**: **Empresa dedicada al desarrollo de soluciones-equipamiento industrial en plena fase de expansión** **Se requiere**: **Formación**:Ingenierías, Comercio Internacional, ADE, etc. **Idiomas**: Inglés (fluido). Se valorarán otros idiomas. **IT**: Office (Excel), ERP. **Competencias**: Capacidad de negociación,...
-
QA Automation Manager
hace 5 días
España GFT TECHNOLOGIES SE A tiempo completoQA Automation ManagerFecha: 16 dic 2024As a pioneer for digital transformation, GFT develops sustainable solutions across new technologies. GFT clients gain easy and safe access to scalable IT applications and innovative business models.At GFT, we have an open position for someone willing to work as a QA Automation Manager. We are looking for an enthusiastic...
-
Strategy Manager
hace 1 mes
España Sonnedix A tiempo completoThe preferred location for this role is Madrid, Spain but any EU Sonnedix location can be considered.The role:The Strategy Manager at Sonnedix reports to the Chief of Staff. The Strategy Manager plays a critical role in collaborating across teams to achieve strategic objectives. They support the development and management of global strategic plans,...
-
Strategy Manager
hace 4 semanas
España buscojobs España A tiempo completoThe preferred location for this role is Madrid, Spain but any EU Sonnedix location can be considered.The Role:The Strategy Manager at Sonnedix reports to the Chief of Staff. The Strategy Manager plays a critical role in collaborating across teams to achieve strategic objectives. They support the development and management of global strategic plans,...
-
Manager project Digitalization
hace 3 semanas
España Sibelco Minerales, S.L. A tiempo completoManager project Digitalization & AutomationApply locations: Bilbao HQ OfficeTime type: Full timePosted on: Posted 4 Days AgoTime left to apply: End Date: January 21, 2025 (30+ days left to apply)Job requisition id: J011862Sibelco is a global material solutions company. We mine, process and sell industrial minerals at locations worldwide, focused primarily on...
-
Automation Engineer
hace 2 meses
España Automation Design A tiempo completo¿Te gustaría formar parte de un proyecto comprometido con el medio ambiente, sostenible y basado en la energía renovable?Te cuento un poco más para ponerte en contexto ➡️Solarpack, es una multinacional especializada en el desarrollo, financiación, construcción, operación y gestión de plantas de energía solar fotovoltaica a gran escala con...
-
España Signode Industrial Group A tiempo completoWarehouse Automation, WAUTI (www.wauti.com) supplies fully-integrated warehouse automation solutions across the Globe. The Warehouse Automation product portfolio consists of Storfast deep lane, ultra high density Automated Storage and Retrieval Systems (AS/RS). The Company offers integrated automation solutions for “greenfield” sites or scalable...
-
B2B E-Commerce Manager
hace 2 meses
España Samsøe & Samsøe A tiempo completoSamsøe Samsøe is looking for a B2B E-Commerce Manager who will be responsible for maintaining and developing a top-performing B2B platform that can drive business smoothly between Samsøe Samsøe and its partners. The position entails managing the relations with various stakeholders as well as working across different internal departments to ensure a...
-
B2B Marketing Manager
hace 4 semanas
España DFL A tiempo completoB2B Marketing ManagerAbout the Kings LeagueCreated and organized by Kosmos, the Kings League has become a global phenomenon that has revolutionized the way we understand football and sports. A new 7-a-side football league with teams chaired by the world's best streamers and content creators, with revolutionary rules aimed at uniting the best of football with...
