Key account manager, iberia
hace 1 día
Key Account Manager, Spain (Iberia Region)
Location: Spain (Hybrid / Remote)
Department: Sales & Retail Operations | ve Sync Europe
Overview
As a Key Account Manager for Spain and the Iberian region, you will be responsible for driving ve Sync’s retail growth and strengthening relationships with key retail and distribution partners. You will manage daily account operations, execute channel and product strategies, and ensure sales targets, profitability, and brand visibility are achieved across both offline and online platforms.
This role requires a strong understanding of the Spanish retail ecosystem, hands-on experience managing major retail accounts, and a passion for building long-term partnerships that contribute to ve Sync’s sustained market success.
Key Responsibilities
1. Key Account Management & Business Growth
Manage and grow key retail and distribution accounts across Spain and Portugal, including Media Markt, FNAC, El Corte Inglés, Worten, Carrefour, Walmart, and Amazon.es.
Develop and implement annual business plans with partners, covering assortment, pricing, promotions, and in-store visibility.
Achieve sales targets and ensure profitability across assigned accounts.
2. Channel Execution & Retail Operations
Support the development of retail and e-commerce channels through efficient sales execution.
Coordinate with logistics and supply chain teams to ensure accurate forecasting, inventory allocation, and on-time delivery.
Track sell-in and sell-out performance, identify risks, and propose corrective actions.
3. Commercial & Product Strategy Support
Work closely with the Product and Marketing teams to align product portfolio and pricing strategy with market trends.
Monitor competitors and market dynamics to optimize product positioning and trade terms.
Participate in negotiations on assortment, pricing, rebates, and co-marketing investments.
4. Trade Marketing & Promotion Execution
Collaborate with the Marketing team to execute retail campaigns and seasonal activations (e.g., Black Friday, Christmas, Summer Sales).
Ensure strong in-store visibility and consistent brand presentation across all retail touchpoints.
Track ROI and performance of trade marketing initiatives.
5. Reporting & Cross-Functional Collaboration
Prepare and maintain accurate sales forecasts, account reports, and performance reviews.
Collaborate with internal stakeholders across Marketing, Supply Chain, and Finance to ensure operational excellence.
Provide local insights and feedback to support regional business strategy and planning.
Requirements
Education & Background
Bachelor’s degree in Business Administration, Marketing, International Trade, or related field.
7–10 years of experience in sales or key account management, preferably in consumer electronics, home appliances, or lifestyle products.
Proven experience handling major Spanish retail accounts such as Media Markt, FNAC, El Corte Inglés, Worten, or Amazon.es.
Strong understanding of Spanish and Iberian retail ecosystems, both offline and online.
Core Competencies
Account Ownership: Strong sense of responsibility for managing performance, profitability, and relationship growth.
Negotiation & Communication: Skilled in managing retail buyers and cross-functional teams.
Analytical & Commercial Acumen: Capable of turning market insights into actionable sales strategies.
Adaptability & Execution: Comfortable working in a fast-paced, dynamic, and cross-cultural environment.
Languages
Fluent in Spanish and English (Portuguese is a plus).
Key Metrics
Sales and revenue growth by account
Retail sell-out and inventory turnover
Promotion and campaign ROI
Customer satisfaction and partnership depth
Forecast accuracy and delivery performance
Soft Skills
Communication: Clear and persuasive, both internally and externally.
Collaboration: Works effectively with marketing, logistics, and HQ stakeholders
Resilience: Handles pressure and adapts to market changes swiftly.
Result Orientation: Focused on measurable outcomes and continuous improvement.
Growth Mindset: Proactive learner with strong problem-solving skills.
Summary
The ideal candidate is a commercially driven, results-oriented account manager with a deep understanding of the Spanish retail environment. You have hands-on experience managing key retailers, balancing business goals with brand growth, and ensuring seamless collaboration across teams.
This is an exciting opportunity to join a fast-growing, globally recognized brand and play a vital role in ve Sync’s continued expansion in the Iberian market.
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