Global Marketing Associate
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AXA XL is an Equal Opportunity Employer.
Warsaw, Poland or Madrid, Spain.
At AXA XL, we build and protect our market profile and brand by proactively shaping and executing an integrated global marketing programme, in close alignment with our Chief Client Office and regional business unit strategies. The Global Marketing Associate will help to achieve AXA XL’s global marketing goals by contributing to increased market visibility for our products and services, including thought leadership, amongst clients, brokers and the industries we serve.
As a Global Marketing Associate, you will support the Global Marketing Director and wider team in developing, coordinating and delivering marketing activity for AXA XL’s key growth areas: Future of Energy, Data Centers and Multinational Solutions. The role will also support wider Chief Client Office marketing programmes, including global events, sponsorships, client engagement campaigns and digital marketing activation across account-based marketing, email, webinar and website channels. You will also work closely with regional marketing teams to help provide consistent and up-to-date global marketing resources that enhance our market presence.
In this role, you will provide hands‑on marketing support across planning, campaign delivery, content development, stakeholder coordination and performance reporting. You will work closely with members of the global marketing team and with internal and outsourced resources, while contributing to global internal and external Communications, Brand and Marketing projects and Chief Client Office initiatives.
What you’ll be doing
What will your essential responsibilities include?
- Supporting the Global Marketing Director and business stakeholders in developing global marketing resources that support retention, new business and brand positioning across strategic growth areas including Future of Energy, Data Centers and Multinational Solutions.
- Assisting with the delivery of integrated marketing campaigns using the full suite of marketing tools and channels, such as digital advertising, account-based marketing, email campaigns, webinar programmes, collateral material, web content, events and sponsorships.
- Supporting marketing plans for key growth initiatives, including Future of Energy, Data Centers and Multinational Solutions.
- Providing coordination and execution support for global events, sponsorships and client engagement programmes, including planning, stakeholder management, content development, logistics support and post-event reporting.
- Contributing to marketing activity that supports Chief Client Office priorities, including client growth, broker engagement, strategic account development and global campaign activation.
- Supporting regional Distribution and marketing teams with up-to-date global marketing resources, campaign materials and messaging guidance.
- Collaborating with regional marketing teams and the Global Brand team to help ensure consistent marketing materials are used and best practices are shared.
- Working with the Digital Marketing team to maintain and update website content for priority growth areas and support the execution of global digital marketing campaigns, including account-based marketing, email marketing, webinar programmes, paid digital activity and website updates.
- Supporting performance reporting across campaigns, events, sponsorships and digital channels, including engagement metrics, lead generation, pipeline influence and return on investment where available.
- Supporting CRM discipline and campaign tracking by helping ensure relevant marketing activity, client engagement and follow-up actions are captured accurately in CRM systems.
- Drafting, editing and coordinating copy for collateral material, web content, presentations and campaign assets, working with internal teams and outsourced agencies as needed.
- Using data-driven insights and analytical tools to monitor campaign performance, compile reports and support recommendations for optimization.
- Helping ensure timely execution of projects by coordinating with internal Brand & Design, Media/PR, Digital and other relevant teams.
- Representing the Global Marketing function in selected internal business meetings and supporting preparation for external industry events.
- Supporting relationships with external marketing agencies and helping manage project timelines, deliverables and budgets.
- Building effective working relationships with internal stakeholders, including Sales, Product, Distribution and Executive teams.
You will report to the Global Marketing Director.
What you’ll bring
- Experience in commercial and/or B2B marketing, with the ability to support planning, coordination and delivery across multiple projects simultaneously.<