[XL38] | Head Of Performance Marketing

hace 2 días


España Importante grupo A tiempo completo

Do you strive for excellence? Do you embrace innovation? Do you fight with fairness and respect? Our client is an exciting new gaming company based in Barcelona and Buenos Aires. Their innovative sports betting and casino games will rock your world.They are currently looking for a Head of Performance Marketing. The role is primarily responsible for the management of digital accounts. You will be a person with a keen interest in keeping the business abreast of emerging technologies and developments in the digital industry and sharing that knowledge and information with the rest of the performance marketing department.You will manage high-quality acquisition programs, campaigns, and activities across the business’s online platforms.Other Duties:Development of a scalable, sustainable direct-to-consumer marketing program in a highly-segmented, omni-channel environment.Own the roadmap and define the overall strategy including data acquisition, audience segmentation, creative testing, customer journey optimization, etc.Manage various marketing campaign elements including creative brief development, production, targeting, list selection, fulfillment, tracking and pre/post analysis.
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