Senior Specialist, Marketing Planning and Strategy
hace 6 días
Senior Specialist, Marketing Planning and Strategy - Digital MarketsJoin to apply for the Senior Specialist, Marketing Planning and Strategy - Digital Markets role at GartnerWe are seeking a Senior Specialist in Marketing Planning to support the strategic and day-to-day management of our marketing investments across multiple channels, countries, and brands.What you will doEnable budgeting and strategic planning processes within the marketing department, including partnering with leadership and stakeholders to calibrate efforts for our business goals and targets.Develop performance read-outs and support building leadership presentations around performance.Day-to-day performance management reporting (including maintaining and improving current Excel models) and daily support across channel teams, providing recommendations for incremental spend, reallocation, or reduction.Build ad-hoc analysis and actionable insights on performance trends and gainers/drainers of performance.Identify optimization opportunities across the full funnel to optimize the efficiency of the program. Includes identifying growth opportunities through category, country & channel expansion.Partner with Analytics, Data Science and Finance to build accurate forecasting & bidding models that enable scenario planning and accurate tracking into the marketing P&L.Guide learning agendas and testing & experimentation initiatives to align impact from pre-planning to post-result stages and layer into forecasting and performance tracking.Work with Analytics to establish key requirements for marketing reporting dashboards.What you will need3-5 years of relevant experience, with a strong understanding of major performance marketing channels, analytics, and finance.Experience with accurately establishing forecasts and influencing decision-makers based on trends.Strong Excel modeling skills and competence with business intelligence and analytics tools, including various marketing & advertising platforms, web analytics tools, forecasting tools, and reporting & dashboarding tools.Advanced data skills (e.g., SQL, Python) preferred.Experience working in a ROAS and LTV:CAC performance marketing framework.Experience managing marketing budgets in a marketplace or lead generation business model.Excellent communication skills and storytelling ability that is fact-based, insight-rich, comprehensive, and solution-oriented.BenefitsCompetitive compensation.23 days annual holiday and an additional day off for your birthday.Private Medical and Dental Care.Life and Disability Insurance.Public Transport Subsidy.Ticket Restaurant Card.Childcare Vouchers.IncentiFit - annual reimbursement for health-and-wellness activities.Pension Scheme.Tuition Reimbursement.Employee Stock Purchase Plan.Employee Assistance Program.Gartner Gives Charity Match.Relocation Assistance.What we areAction Oriented – You have what it takes to deliver measurable results fast.Intellectually Curious – You love learning and are excited by the potential teaching opportunities.Collaborative – You believe in one team, shared mission philosophy.Applications must be submitted in English. A valid EU visa/passport is required for this position.Gartner is an Equal Opportunity Employer and offers opportunities to all job seekers, including those with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation.Job Requisition ID: #J-18808-Ljbffr
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Senior Marketing Strategy
hace 6 días
Barcelona, España Gartner A tiempo completoA leading technology consulting firm in Barcelona seeks a Senior Specialist in Marketing Planning and Strategy. This position is responsible for strategic management of marketing investments, requiring 3-5 years of experience in performance marketing and analytics. Candidates should possess strong Excel skills, advanced data capabilities, and the ability to...
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Senior Specialist, Marketing Planning and Strategy
hace 2 semanas
Barcelona, España Gartner A tiempo completoAbout Gartner Digital Markets: Gartner Digital Markets (GDM) is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of three leading brands—Capterra, Software Advice, and GetApp. ...
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Senior Manager, Marketing Planning
hace 5 días
Barcelona, España Gartner A tiempo completo**Description**: **About Gartner Digital Markets**: **What we’re looking for**: We are looking for a Senior Manager of Marketing Planning and Strategy to lead the strategic and day-to-day management of a significant-sized marketing budget. This role will report to the Director of Marketing Operations. You’ll be responsible for strategic budgeting and...
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Barcelona, España Gartner A tiempo completoAbout Gartner Digital MarketsGartner Digital Markets (GDM) is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of three leading brands—Capterra, Software Advice, and GetApp. For...
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Sr Manager, Marketing Planning
hace 5 días
Barcelona, España Gartner A tiempo completo**Description**: **About Gartner Digital Markets**: We are looking for a Senior Manager of Marketing Planning and Strategy to lead the strategic and day-to-day management of a significant-sized marketing budget. This role will report to the Director of Marketing Operations. You’ll be responsible for strategic budgeting and planning efforts which include...
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Senior Marketing Planning
hace 6 días
Barcelona, España Gartner A tiempo completoA technology-focused consulting firm in Barcelona is looking for a Senior Specialist of Marketing Planning. This role involves managing marketing investments, optimizing budgets, and analyzing performance data to drive strategic decisions. The ideal candidate should possess 3-5 years of experience in performance marketing and strong analytical skills. The...
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Marketing Operations
hace 2 semanas
Barcelona, España Hewlett Packard Enterprise A tiempo completoMarketing Operations & Planning Manager This role has been designated as ‘Edge’, which means you will primarily work outside of an HPE office. **_ Responsibilities include:_** - Strategy and planning support to the Geo Marketing execution - Alignment (Sales & Marketing ), Support and Execution of Global Marketing Demand Gen and Pipeline Influence...
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Senior Marketing Specialist Iberia
hace 6 días
Barcelona, España Wallbox Chargers A tiempo completoJoin to apply for the Senior Marketing Specialist Iberia & Italy role at Wallbox Chargers .Get AI-powered advice on this job and more exclusive features.Present in 96 countries, we are dedicated to changing the way the world uses energy through advanced electric vehicle charging and energy management systems. We have the headquarters in Barcelona and...
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Senior Business Analyst
hace 2 semanas
Barcelona, España Factorial A tiempo completoRole Overview Are you passionate about using data to drive strategic marketing decisions? We are seeking a \*\*Senior Business Analyst & Strategy (Marketing Focus) who will play a pivotal role in shaping our B2B marketing strategy. In this high-impact position, you will report to the VP of Operations and work as the strategic right-hand to our VP of...
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Senior Digital Marketing Optimization Specialist
hace 1 semana
Barcelona, España Velenosi&Meredith A tiempo completoSenior Digital Marketing Optimization Specialist (German-speaking) Location: Lisbon(Hybrid)Schedule: MondayFriday, 9:00 18:00Start Date: early January 2026Salary: 23,000euro per year + 2,500euro relocation bonus (paid in the first payslip) + bonus & benefits Are you a German-speaking digital marketing professional ready to take the next step in your...
