Digital Marketing Strategist for Nordsbroad
hace 6 días
Company Overview
Nordsbroad is a leading provider of CRM and marketing automation solutions, helping businesses streamline their sales, marketing, and customer relationship processes.
We specialize in optimizing customer interactions, generating leads, and enhancing marketing strategies through tailored automation tools and support.
Salary
$80,000 - $110,000 per annum, depending on experience.
Job Description
About the Role
We are seeking a highly skilled Digital Marketing Strategist to join our team at Nordsbroad. As a key member of our marketing team, you will be responsible for developing targeted strategies, managing advertising campaigns, and continuously refining user engagement tactics to drive growth and improve customer experiences.
Key Responsibilities
• Target Group Analysis: Identify and analyze potential customer segments to target.
• Strategy Involvement: Engage in strategy meetings to understand bottlenecks and contribute growth ideas.
• Campaign Management: Set up and manage ads on platforms like Google, Meta, and LinkedIn to drive traffic to landing pages.
• Optimize budget allocation based on campaign performance.
• Landing Pages: Build landing pages with great copy that targets relevant audiences and convert them to leads
• Customer Experience Optimization: Analyze user behavior and implement improvements in onboarding, email sequences, and in-app experiences to increase conversions and reduce churn.
• Strategic Contribution: Participate in strategy meetings, brainstorm growth ideas, and develop scalable activities like customer referral programs, webinars, and community-building initiatives.
• Performance Tracking: Monitor funnel effectiveness, adjust strategies based on ROI, and ensure all marketing assets are well-organized and easily accessible.
• Social Media & Communication: Manage social media presence and send regular newsletters to engage and nurture the audience.
Required Skills and Qualifications
• Love for good copywriting and content.
• Experience with marketing automation systems and landing page creation.
• Curiosity and passion for continuous learning and strategic thinking.
• Possibility to work as a freelancer and abroad.
• Excellent listening skills to extract insights from meetings.
Benefits
As a Digital Marketing Strategist at Nordsbroad, you can expect a competitive salary, comprehensive benefits package, and opportunities for professional growth and development.
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