Media Planning Specialist
hace 2 meses
We are seeking a highly skilled Media Planner to join our team at Starcom Melbourne. As a Media Planner, you will be responsible for planning, negotiating, and executing digital and traditional media plans.
Key Responsibilities:- Media Planning: Develop and manage online and offline media plans, negotiate and purchase media, and manage day-to-day implementation and optimization of campaign activities.
- Client Management: Interact daily with media publishers, analyze research data and media/marketing information, and share information with clients.
- Campaign Analysis: Monitor and assess ongoing campaign performance, assist in strategic analysis of campaigns, and optimally apply strategic and negotiation lines in the development of every campaign.
- Team Collaboration: Plan weekly team tasks, make necessary changes to balance workload, and collaborate with the definition of KPIs of control (negotiation and media).
- Goal Achievement: Guarantee thorough control and achievement of specific goals, and have a good command and knowledge of the company's tools.
- Education: Bachelor's degree related to Advertising, Marketing, or Economics, or a minimum of 3-5 years of experience as a Media Planner.
- Skills: Good use of digital planning tools (Adservers, Verification Platforms, Google Analytics), and offline planning tools (Kantar, TomMicro, Galileo).
- Communication: Able to express oneself clearly and concisely in oral communications, write in a clear, compelling, and concise manner, and organize ideas and information logically and sequentially.
We offer a range of benefits, including flexible benefits, growth opportunities, free online training, online English classes, partner certifications, and a work-life balance. We prioritize the well-being of our staff and organize various health initiatives. We are committed to building a culturally diverse workforce and welcome applications from underrepresented groups.
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