Senior Communication Strategist
hace 3 semanas
Job Description
This role is a key member of the Novartis corporate communications team, providing strategic support to shape the company's external image and messaging in Spain. The ideal candidate will have a deep understanding of corporate positioning and be able to develop effective communication strategies to reach various stakeholders.
About the Role:
The Senior Communication Strategist will work closely with cross-functional teams to anticipate trends and dynamics that inform strategy and proactive engagement. This involves building strong partnerships with external media, patient advocacy groups, public affairs, value & access, and other business partners.
Key Responsibilities:
- Corporate Strategic Positioning: Support the design and implementation of corporate positioning strategies, coordinating with specialized expertise in corporate communications.
- Stakeholder Engagement: Collaborate with researchers, scientists, marketers, and other stakeholders to identify communication needs and target audiences.
- Digital Strategy: Develop and execute digital communication strategies to reach target audiences effectively, ensuring consistency across digital channels (websites, social media, email campaigns, etc.).
- Data Analysis: Collect and analyze communication data, including customer feedback, market trends, and competitor insights, to inform strategic planning.
- AI Integration: Explore and implement AI technologies to enhance communication strategies and processes, including developing tools to boost customer communication and engagement.
Educational Requirements: Bachelor's degree in communications, marketing, data science, or a related field; advanced degrees preferred.
Location: Madrid, Spain.
Estimated Salary Range: €80,000 - €110,000 per year, depending on experience.
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