Senior Brand Manager

hace 6 días


Barcelona, Barcelona, España Robert Walters Spain A tiempo completo

Job Overview

Robert Walters Spain is seeking a seasoned Senior Brand Manager to lead the development and execution of marketing strategies for consumer health products in the pharmacy channel. This role offers a unique opportunity to drive business growth, strengthen brand positioning, and optimize sales.

About the Role

The successful candidate will be responsible for executing brand management and sales promotion activities locally, leveraging depth consumer insights to ensure profitable growth and strengthened brand positioning. This involves developing, implementing, executing, and controlling strategic marketing plans for assigned brands, optimizing sales/market share, attracting new customers, and retaining existing ones.

This role demands a blend of analytical and creative skills to effectively manage brand positioning, market research, marketing campaigns, and promotional activities. The Senior Brand Manager will work closely with the sales and trade department to ensure that marketing efforts align with the company's overall objectives and market needs.

Requirements

  • Diploma or degree in Business Administration or Marketing; other relevant studies (Nutrition, Pharmacy) with specific degrees or experience in marketing/business administration;
  • Minimum 3 years of experience in Brand/Product Management roles in a company within the mass consumer OTC/Pharmacy or Parapharmacy, with knowledge of the food supplements category;
  • Accustomed to public speaking;
  • Experience in project management, working towards objectives;
  • Availability to travel;
  • Digital Marketing experience;
  • A team player, experienced in working with international teams and cross-functional teams.

Salary Information

The estimated annual salary for this position is €65,000-€85,000, depending on experience. As a full-time role, it comes with a negotiable salary package and benefits aligned with industry standards.

Company Overview

As a leading recruitment agency, Robert Walters Spain values innovation, expertise, and collaboration. Our team consists of experienced professionals dedicated to finding the best talent for top companies. If you are passionate about consumer health products and have what it takes to excel in this challenging role, we encourage you to apply.



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