Strategic E-commerce Marketing and Operations Expert
hace 3 semanas
Groupon is a leading local commerce marketplace, dedicated to building strong communities through thriving small businesses. Our mission is to become the ultimate destination for local experiences and services. As a Marketing and Operations Specialist, you will play a key role in driving our success.
**Job Overview**
We are seeking an experienced Marketing and Operations Specialist to join our team in Madrid or Valencia. This is a full-time position, ideal for individuals who thrive in a dynamic, fast-paced environment and are passionate about e-commerce and digital marketing.
**Key Responsibilities**
- Plan, implement, track, and measure end-to-end email marketing campaigns using Salesforce Marketing Cloud
- Develop and execute day-to-day technical execution within Salesforce Marketing Cloud, including email campaign development and testing, data management, and segmentation
- Update all campaign and calendar trackers to ensure they are up-to-date and contain all necessary information
- Analyze and update weekly and monthly campaign insights using Salesforce and Tableau
- Collaborate with an in-house design team to produce high-quality visual materials within brand guidelines
- Review final content by assessing rendering and settings across email, mobile, and web
- Ensure timely, high-quality content delivery that satisfies Groupon's SLAs
- Support and execute various testing initiatives within the email channel
- Monitor the latest digital marketing trends and drive new ideas for best practices
**Requirements**
- 2+ years of experience in a B2B e-commerce role
- Essential experience working with Salesforce Marketing Cloud (working with third-party solutions and across digital channels) - A marketing automation certificate is a plus
- Experience working with CRM or data-management systems or data-focused tools, such as SQL, is preferred
- Proficient technical skills in MS Office, Google Docs, and HTML
- Strong organizational, planning, quantitative, and problem-solving skills; strategic and creative thinking with keen business judgment, focus, and ability to see the big picture
**What We Offer**
We offer a competitive salary, estimated at €60,000 per year, based on location and experience. You will also have access to opportunities for growth and professional development, as well as a dynamic and supportive work environment.
**Location**
This role is based in Madrid or Valencia, Spain, with occasional travel to other locations. We offer flexible working arrangements and a collaborative work environment that encourages innovation and creativity.
**How to Apply**
If you are passionate about e-commerce and digital marketing, and want to be part of a team that is changing the way people shop locally, apply now and take the first step towards an exciting career opportunity.
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