Head of Brand and Campaigns

hace 2 semanas


Zaragoza, Zaragoza, España Empresa Reconocida A tiempo completo
{"title": "Head of Brand and Campaigns", "description": "Job Summary

As a seasoned marketing professional, you will lead our brand and campaigns strategy in Spain, driving growth and engagement for LaLiga and other sports rights. Your expertise will shape our content marketing plan, integrating all channels to ensure a clear understanding of content prioritization and campaign planning.

Key Responsibilities
  • Develop and implement marketing campaigns across paid, owned, and earned media
  • Collaborate with the Global and Local Content Marketing team to acquire assets for publishing and promoting rights
  • Work with local production and creative services to commission high-quality content across various formats
  • Manage the local creative agency to develop effective content campaigns
Requirements
  • Proven experience in brand and campaigns strategy, with a strong understanding of sports marketing
  • Excellent leadership and communication skills, with the ability to work with cross-functional teams
  • Strong analytical and problem-solving skills, with the ability to measure campaign results
What We Offer
  • A dynamic and fast-paced work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
", "company": "Empresa Reconocida"}

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