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Head of Brand Strategy

hace 2 meses

Zaragoza, Zaragoza, España Lastminute A tiempo completo

About Lastminute.Com

Lastminute.Com is a leading European travel technology company that operates a portfolio of well-known brands, including lastminute.Com, Volagratis, Rumbo, weg.De, Bravofly, Jetcost, and Hotelscan. Our mission is to leverage technology to simplify, personalize, and enhance our customers' travel experience.

Our Culture

We value diversity and inclusion, and we're committed to creating an equal opportunity space that celebrates the uniqueness of everyone who works here. We believe in an inclusive culture that respects different lived experiences and viewpoints, driving innovation and creativity.

About the Role

We're seeking a strategic thinker with a passion for storytelling and a proven track record of leveraging data to drive brand success. As a Head of Brand Strategy, you will be responsible for:

  • Developing and executing comprehensive multi-channel brand campaigns to drive brand awareness and consideration.
  • Leading the development of brand strategies that drive business growth, leveraging data to inform decision-making.
  • Collaborating with the PR team to identify opportunities to leverage key consumer moments into impactful PR stories.

Requirements

To be successful in this role, you will need:

  • Proven experience in brand management and marketing strategy.
  • Strong analytical skills and ability to translate complex data into actionable insights.
  • Excellent communication and storytelling skills to effectively communicate brand messages and values.

What We Offer

We offer a dynamic and inclusive work environment, opportunities for professional growth and development, and a competitive compensation package.