Global Vertical Solutions Expert

hace 4 días


Madrid, Madrid, España Tiktok A tiempo completo

About TikTok

TikTok is a global leader in short-form mobile video, aiming to inspire creativity and bring joy. Our headquarters are in Los Angeles and Singapore, with offices worldwide.

Role Overview

This role reports into the Global Business Solutions team and requires deep knowledge of vertical industry business landscapes, online advertising, consumption patterns, and campaign measurement. The Industry Activation Strategist will conduct research, develop tactical campaign strategies, and generate insights to address key client/industry challenges.

Responsibilities

  1. Collate vertical learnings & insights across various internal & external data sources, including campaign data, platform user data, market data, case studies, and product data.
  2. Monitor internal/external product updates, international case studies, organic and paid creative inspiration, emerging creators, competitor product developments, etc., specific to the vertical's business challenges.
  3. Identify winning campaign strategies/templates/narratives that can provide maximum business value and drive continuous consumption in the vertical.
  4. Scale insights and strategies across the vertical to elevate client pitches and/or drive adoption & standardization of winning campaign strategies.
  5. Attend high-value client meetings as a key point of reference for clear and authoritative market research and industry insights.
  6. Identify, collect, and analyze client performance data and work with Business Analyst to improve data insights.

Qualifications

  • Strong verbal and written communication and presentation skills for data storytelling, with the ability to translate data into actionable insights.
  • Demonstrated experience using advertising data to craft campaign strategies across full funnel objectives.
  • Strong understanding of TikTok's product & measurement suite.
  • Fluency in Spanish and English.

Estimated Salary: €60,000 - €80,000 per year, depending on experience.

About the Role

This is an important role within our Global Business Solutions team, working closely with clients to understand their needs and develop strategies to help them grow their business on TikTok.

Why Work at TikTok?

We're committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe, and so does our workplace.



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