CRM Manager
hace 1 mes
We are seeking an experienced CRM Manager who will be responsible for our client's recently introduced loyalty and engagement program. The successful candidate will have a strong analytical mindset and excellent communication skills to enhance database quality, manage existing clients, and boost engagement rates.
Main Responsibilities:
• Develop personalized experiences using the customer data platform and marketing automation.
• Enhance database quality, opt-ins, and consents.
• Manage existing clients and elevate their profiles in the loyalty scheme.
• Coordinate and optimize campaigns with internal stakeholders.
• Work in close cooperation with the sales team and your fellow marketeers.
Requirements:
• Strong analytical and communication skills.
• 5+ years of experience in CRM and loyalty, with expertise in customer journeys, data-driven marketing, and segmentation.
• Proficiency in English and knowledge of Bloomreach, HTML, and SQL is a plus.
• Fashion industry experience is preferred.
• Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
What's in it for you?
Work for a pioneer in the fashion industry, pushing boundaries and setting new standards. Enjoy a dynamic, innovative, and inclusive work environment that celebrates creativity and individuality.
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