Marketing Officer
hace 1 mes
About the Role:
We are a fast-growing cosmetics and skincare contract manufacturer based in Florida, seeking a strategic and results-oriented Marketing Officer to lead our talented team of web designers, SEO specialists, and lead generation experts.
Key Responsibilities:
• Develop and implement a comprehensive marketing strategy aligned with the company's short-term and long-term goals, delivering measurable outcomes to the CEO.
• Collaborate closely with the CEO to refine the marketing strategy based on company goals and market dynamics, ensuring that all efforts contribute to scaling the business.
• Lead, mentor, and coordinate the efforts of the marketing team to create innovative campaigns that enhance brand visibility and drive lead generation.
• Analyze market trends, identify new opportunities, and continuously refine marketing tactics to improve performance and maximize client acquisition potential.
• Monitor key marketing metrics, ensuring that marketing initiatives consistently exceed expectations and contribute to company profitability and growth.
• Establish relationships with key industry players, leveraging networking opportunities and strategic partnerships to expand the client base.
• Report regularly to the CEO on the effectiveness of marketing efforts, adjusting strategies to ensure a constant pipeline of large, high-value clients.
Requirements:
• Demonstrated 5+ years experience in the relevant field.
• Ability to lead a team and project management skills.
• Able to develop and execute marketing strategies that drive business growth and attract high-value clients, preferably in the cosmetics or skincare industry.
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