Agricultural Business Strategist
hace 22 horas
Corteva Agriscience, the world's first dedicated agriculture start-up, serves to enrich the lives of those who produce and those who consume, ensuring progress for generations to come. Our employees fulfill this purpose every day by building/participating in an inclusive culture where we encourage each other to stay curious, think differently, act boldly and do what's right for our customers, our co-workers, our partners and our planet.
Role OverviewWe are seeking a dynamic Agricultural Business Strategist to drive our company's business strategies and support our short and medium-term growth plans. This role is pivotal in implementing marketing actions and will be responsible for creating comprehensive plans for demand generation, sales representative development, and main distribution channels.
Main Responsibilities- Demand Generation: Plan and direct demand generation actions. Develop action plans with distributor technicians. Define demonstration field plans with Sales Representatives. Create protocols for focus crops. Monitor and manage distributor product stock. Produce marketing materials with field results. Train and guide the commercial team. Support Communications and Events teams.
- Crops: Define regional focus crops with Sales Representatives. Understand crop potential and sales challenges. Design marketing and demand generation actions for focus crops.
- Products: Know product positioning and overcome field objections. Create regional product launch plans. Prepare technical materials and advise on product applications.
- Consultants: Prioritize and establish relationships with key consultants. Contract research protocols to generate business. Compile and deliver consultant-generated marketing materials. Develop evolution plans with regional consultants.
This role requires a strong understanding of market and competitor strategies, as well as the ability to provide technical support to Sales Representatives. The ideal candidate will also develop internal and external knowledge plans, collaborate with R&D or Agronomy for product insights, and align with company objectives and strategies.
RequirementsTo succeed in this role, you should have:
- Knowledge of market and competitor strategies.
- Ability to provide technical support to Sales Representatives.
- Strong communication and collaboration skills.
- Ability to work independently and as part of a team.
- Proven experience in agricultural business development or a related field.
We offer a competitive salary range of $85,000 - $110,000 per year, depending on experience, as well as a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.
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