Public Relations Manager
hace 3 semanas
Virtuagym is seeking a highly skilled PR Manager to join our Marketing team. As a key member of our team, you will be responsible for developing and executing our global PR and Communication strategy.
Key Responsibilities:- Develop and implement comprehensive PR strategies that support our marketing goals and enhance our brand visibility.
- Develop Virtuagym's global messaging and positioning, and localize it in our core markets.
- Cultivate relationships with journalists, bloggers, and influencers in the fitness industry to secure media coverage and promote our company's story.
- Write and distribute press releases, media pitches, and other PR materials that effectively communicate our brand message.
- Collaborate with internal stakeholders to craft compelling stories that help establish Virtuagym as a thought leader among its target audiences.
- Develop and implement crisis communication plans to protect and manage our brand reputation in times of controversy or crisis.
- Track and analyze the effectiveness of PR campaigns and media coverage, and provide regular reports to senior management.
- 3+ years of experience in PR and Comms, either in-house or in an agency environment.
- Strong understanding of the fitness industry, including current trends and media landscape.
- Native-level proficiency in English with excellent communication and writing skills. German, Spanish or Dutch is a huge plus.
- Good written and verbal communication skills in English; ability to write appealing content for prospects and customers and express yourself to different stakeholders.
- Self-starter with ability to handle multiple projects at once, and master at prioritization and getting things done.
- Ability to improvise, think creatively, and be an enthusiastic problem solver, coming up with creative and unorthodox ideas to engage prospects.
- Ability to adapt quickly to changing priorities in a fast-paced scale-up environment.
What We Offer:
Virtuagym offers a dynamic and supportive work environment, with opportunities for professional growth and development. If you are a motivated and experienced PR professional looking for a new challenge, we encourage you to apply.
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