Strategic Lifecycle Manager
hace 3 semanas
About the Role:
We are seeking a highly skilled Strategic Lifecycle Manager to join our Lifecycle Marketing team. As a key member of our team, you will be responsible for creating and executing the Care Provider Comms strategy, defining how we message this audience across each lifecycle stage (Acquisition, Engagement, Retention), while supporting our Lifecycle engagement goals for our Core and New Business Lines.
Key Responsibilities:
- Develop and execute the Care Provider Comms strategy, including messaging and engagement plans
- Work closely with the Lifecycle Marketing strategy team & stakeholders to define project scope and plans
- Guide teams to deliver quality and on time through effective communications, risk management, and day-to-day oversight of projects
- Manage and coach a small team of direct reports
Requirements:
- Proven experience in lifecycle marketing and customer journey advocacy
- Strong strategic thinking and problem-solving skills
- Excellent communication and leadership skills
- Ability to work in a fast-paced environment and prioritize multiple projects
What We Offer:
- A dynamic and supportive work environment
- Opportunities for professional growth and development
- A competitive salary and benefits package
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