Regional Digital Traffic Manager
hace 4 semanas
At Somfy, we're seeking a skilled Digital Traffic Leader to join our Southern Europe team based in Barcelona. This key position will be responsible for managing and optimizing digital marketing campaigns to ensure seamless traffic flow across various digital platforms.
The ideal candidate will have strong analytical skills, a deep understanding of digital marketing channels, and the ability to manage multiple campaigns and initiatives simultaneously.
Key Responsibilities:
- Campaign Management: Plan, execute, and monitor digital marketing campaigns across multiple channels (search, social, display, email, etc.) to ensure optimal traffic and engagement.
- Traffic Optimization: Analyze traffic data and identify areas for improvement in user acquisition, engagement, and conversion rates. Implement A/B testing, SEO, and CRO strategies to enhance website traffic and performance.
- Performance Reporting: Track and report on digital traffic performance, providing actionable insights and recommendations. Use data analytics tools (Google Analytics, SEMrush, etc.) to monitor key metrics and optimize ongoing campaigns.
Requirements:
- Bachelor's degree in Marketing, Communications, Digital, or a related field.
- 3+ years of experience in digital marketing or traffic management roles.
As a Digital Traffic Leader at Somfy, you will be part of a dynamic team that is committed to innovation and excellence. If you have a passion for digital marketing and a talent for analyzing data, we encourage you to apply for this exciting opportunity.
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