Senior Social Media Manager
hace 4 semanas
RavenPack, a pioneer in data analytics for financial services, is revolutionizing financial decision-making through cutting-edge AI and innovative data sets.
At Bigdata.com, we're committed to making AI truly useful for financial professionals, enabling smarter, faster, and more informed decisions.
We're seeking an experienced and strategic Senior Social Media Manager to lead our social media efforts and elevate the RavenPack and Bigdata.com presence across multiple platforms.
Job OverviewThe ideal candidate will develop high-impact social media strategies, oversee the execution of campaigns, manage a team of social media specialists, and collaborate with various departments to ensure brand consistency.
The goal is to grow audience engagement, drive leads, and boost brand awareness through innovative and data-driven strategies.
Key Responsibilities- Develop and Lead Social Media Strategy: Define and implement an overarching social media strategy aligned with broader marketing and business goals.
- Team Leadership Collaboration: Lead and mentor a future team of social media managers, specialists, and content creators.
- Advanced Content Creation Campaign Execution: Oversee the creation of social media content (posts, videos, stories, ads) that resonates with target audiences.
- Analytics Data-Driven Decision Making: Set key performance indicators (KPIs) for social media initiatives and regularly analyze campaign performance using tools such as Google Analytics, Sprout Social, or HubSpot.
- Paid Social Media Influencer Partnerships: Manage and optimize paid social media campaigns across platforms to maximize reach, engagement, and conversion rates.
- 5+ years of social media management experience, with at least 2 years in a senior role.
- Education: Bachelor's degree in Marketing, Communications, Digital Media, or a related field. Master's degree is a plus.
- Leadership Skills: Proven experience managing a team and leading cross-functional collaboration.
- Strategic Thinking: Ability to craft long-term social media strategies with a focus on brand growth, community engagement, and business goals.
- Competitive salary and comprehensive benefits package.
- Leadership role with room for professional growth.
- Opportunity to work with a creative and dynamic team.
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