Head of Search Engine Marketing
hace 4 semanas
Exoticca is seeking a highly skilled and experienced Head of Search Engine Marketing to lead our paid search marketing initiatives. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive SEM strategy that drives business growth and revenue.
Key Responsibilities:
- Develop and execute a comprehensive SEM strategy aligned with overall business objectives and marketing goals.
- Manage and optimize paid search campaigns across multiple platforms, including Google Ads and Bing Ads.
- Lead a team of SEM specialists and provide guidance and support to ensure successful campaign execution.
- Monitor and analyze campaign performance using key metrics and provide actionable insights to inform future strategy.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5-8 years of experience in SEM, with at least 1-2 years in a leadership or managerial role.
- Proven track record of successfully managing large-scale SEM campaigns with a substantial budget.
- Expert knowledge of Google Ads, Bing Ads, and other PPC platforms.
- Strong analytical skills with the ability to interpret data and make informed decisions.
What We Offer:
- Competitive compensation package.
- Flexible compensation management for diet, transportation, and private health insurance.
- Hybrid work model with offices in Barcelona City.
- Permanent contract from the start.
- Travel packages at reduced prices.
- Referral bonus.
- Unlimited coffee, team lunches, English lesson, bi-annual company parties.
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