Programmatic Media Specialist

hace 1 día


Zaragoza, Zaragoza, España Byd Europe A tiempo completo
About the Role

We are seeking a highly skilled Programmatic Media Specialist to join our Marketing Department in BYD Spain. As a key member of our team, you will be responsible for planning and executing digital programmatic plans and campaigns to drive business objectives.

Key Responsibilities
  • Plan and implement digital programmatic plans and campaigns to optimize brand visibility and increase market share.
  • Optimize and report on all campaigns, sharing results with the wider team.
  • Work with the creative team to ensure best practice creative is used.
  • Assist with quarterly and annual planning of marketing budgets.
Requirements
  • University Degree in Marketing, Sales, or commercial disciplines.
  • Effective and fluent communicator in English & Spanish.
  • Excellent Microsoft Office skills.
  • Experience in programmatic media planning and execution of 360 campaigns.
  • Understanding of media market and key media owners & DSPs, YouTube, Quantcast, The Trade Desk.
  • Knowledge of current digital media landscape and ability to optimize performance campaigns.
What We Offer
  • Performance and experience-based competitive remuneration.
  • Department & company-wide team-building events.
  • An exciting opportunity to be part of the European transition to Zero Emissions transportation and decarbonization of the economy.


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