Media Buyer Specialist
hace 1 mes
We are seeking a highly skilled Media Buyer to join our team at Weewoo, a leading technology company dedicated to managing over 150 mobile applications. As a Media Buyer, you will be responsible for designing and executing advertising campaigns across various platforms, including Facebook Ads, Google Ads, TikTok, and more.
Key Responsibilities:- Conduct competitor and market analysis to identify traffic opportunities for the company.
- Coordinate with other departments, including ASO, Product, and Business, to develop common growth strategies.
- Track and analyze key metrics affecting the department to inform management decisions.
- Create, execute, and optimize campaigns across advertising platforms.
- Commission creatives that lead to successful campaigns.
- A/B testing and KPI management on iOS and GP marketplaces.
- Analysis of key metrics and data to increase ROAS.
- Setting up and managing programmatic advertising campaigns across various platforms.
- Managing relationships with ad exchanges, ad networks, and others.
- Minimum 1 year of experience performing campaign optimization on Facebook Ads, Google Ads, TikTok, and similar companies.
- Degree in marketing, ADE, journalism, or related disciplines.
- Master's degree in SEM, Digital Marketing, Digital Analytics, or related disciplines.
- High communication, strategic, and team management skills.
- Analytical skills and passion for data.
- Advanced level of Microsoft Excel and Powerpoint.
- Ability to self-manage and multitask.
- Ability to work under pressure with short deadlines.
- Proactivity and willingness to learn.
- Minimum level of English B2.
- International projection: Your work will have worldwide exposure.
- Significant project: Be part of the creation of a unique project within a sector as vibrant as mobile applications.
- Creative freedom: We let you be the author so that you feel you have an impact on the decision making that influences the results.
- Meaningful relationships: Learn from (and teach) some of the brightest and most skilled people you'll meet.
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