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Commercial Finance Specialist
hace 1 mes
The Commercial Finance Specialist - Revenue Management will design, develop, and implement commercial strategies to support the delivery of commercial plans, ensuring internal metrics are achieved in a sustainable manner by balancing Haleon Consumer Healthcare commercial needs with those of our customers across the Pharmacy channel.
Key Responsibilities
Executes growth strategies, implementing management monitoring to ensure trade investment and return culture is embedded across the Pharmacy channel.
Collaborates in the definition of the investment strategy across sub-channels and customers with Sales and Category & Shopper Department.
Monitors G2N investment vs plan and aims to maximize ROI with active participation in company key business cases.
Leads NRM forecasting with direct contribution to the annual planning process across channels and coordinates commercial and finance teams to drive business results.
Implements and monitors the Customer Growth Framework (Brand Portfolio Pricing / Pack Price Architecture / Active Mix Management / Promotion Management / Trade Investment) in Spain, making appropriate adjustments to fit country needs and resources.
Works on Gross to Net P&L for account/product specific actions to analyze offer's feasibility and collaborates with KAMs and Sales Director to analyze promo efficiencies, uplifts, etc., and provide corrective inputs to the related teams.
Challenges cross teams investment and resources embedded in customers, vs plan and vs LY, helping the organization make correct decisions based on data.
Functional Support
Runs advanced channel P&Ls and KPIs diagnostics for sales and profitability growth.
Drives improvements of NRM reporting at the country level to leverage insights, directly linked to decision making.
Plans and monitors trade spend in TSM module at customer & SKU level and controls Trade Funds investment and analysis for sales channels.
Ensures internal control compliance over the trade spend process (COMEX Controls).
Delivers recommendations to consistently win in the market through tactical and strategic activation plans