Market Insights and Product Optimisation Specialist

hace 3 semanas


Barcelona, Barcelona, España Lastminute Group A tiempo completo
About the Role

As a Business and Market Specialist, you will contribute to delivering market leading holiday offerings and get to the ideal product optimisation in the booking funnel. You will identify and investigate bugs and improvements to reduce bounce rate and increase conversion.

You will also analyse dynamic packages offers, drive supply/content optimisation to boost conversion and breadth of offering, and conduct competitors and market intelligence to identify gaps and opportunities.

Your key responsibilities will include continuous A/B testing, giving inputs on A/B tests to run, and optimising core selling points, such as 'Travel Extra Pack' offering and deferred payment.



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