Analytics Manager

hace 4 semanas


Madrid, Madrid, España Incubeta Africa Jaco Lintvelt Incubeta Africa Incubeta International A tiempo completo
Job Description:

About Incubeta Incubeta is a digital marketing consultancy with a focus on technology, data, and people. Our specialists build solutions that embrace the power of technology, the truth of data, and a spark of human creativity. We help advertisers, agencies, and publishers get the most from digital for their business.

We address ad tech infrastructure, data management, integration, and media management and provide clients with relevant and up-to-date digital marketing services and consultancy. Established in 2001, with 22 offices in 18 countries, we are part of the Incubeta group. A global partnership of leading digital technology, media, and creative specialists. Together, we are experts in end-to-end digital advertising services and media solutions.

We're seeking a skilled Analytics Solution Architect to support our analytics team and clients by providing technical expertise and solutions. Your responsibilities include ensuring efficient and accurate implementation of solutions, conducting quality assurance processes, and mentoring team members to enhance their technical proficiency. Responsibilities:
  • Develop and implement analytics features: Configure and implement web analytics platforms, app analytics, and tag management solutions for analytics implementation, event tracking, debugging, and data layer integration.
  • Utilise industry-standard best practices to implement first-party data solutions such as Consent Mode, Enhanced Conversions, and Conversion APIs.
  • Define and implement tracking solutions across analytics and marketing platforms to ensure cohesive user journey tracking.
  • Troubleshoot analytics implementations using tools such as Chrome Tools, Charles, and Google Tag Manager for debugging.
  • Conduct QA processes to ensure accurate data capture and reporting, using debugging techniques and tools.

Requirements:
  • 4-7 years of analytics or technical solutions experience.
  • Analytics tools and platforms: Google Analytics, Adobe Analytics, SQL, Python, Tableau, and Power BI.
  • Familiarity with cloud platforms is considered a plus.

Our Package Salary Incubeta pays industry benchmark salaries. Salary is reviewed on a regular basis and can increase as you progress along your career path. We also offer additional performance-related bonuses, so we can be found above the industry benchmark on pay alone.

Benefits We have a credit-based benefits package that allows you to choose from a range of benefits including health care, additional pension, gym memberships, and more. Learning and Development We have an in-house team of learning specialists who will ensure a smooth transition into your role and the wider business. As a minimum, you'll have a forward-looking development review every 6 months to discuss your career goals and our L&D team will be on hand to support you to get there.
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