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Crm & Loyalty Program Manager (English Speaking)

hace 2 meses

Valencia, Valencia, España Blu Selection A tiempo completo
Unlock Your Potential as a CRM & Loyalty Program Manager

Blu Selection, a pioneering fashion brand, is seeking a seasoned CRM Manager to spearhead our loyalty and engagement program. If you're passionate about data-driven marketing and customer experience, this is your chance to shine.

Key Responsibilities:
  • Develop and execute a comprehensive loyalty program strategy to drive customer engagement and retention.
  • Enhance database quality, opt-ins, and consents to ensure seamless customer interactions.
  • Manage existing client relationships and elevate their profiles in the loyalty scheme.
  • Boost engagement rates, customer profile richness, and customer lifetime value through personalized experiences.
  • Collaborate with internal stakeholders to coordinate and optimize campaigns.
Requirements:
  • 5+ years of experience in CRM and loyalty, with expertise in customer journeys, data-driven marketing, and segmentation.
  • Strong analytical and communication skills, with the ability to influence at all organizational levels.
  • Proficiency in English, with knowledge of Bloomreach, HTML, and SQL a plus.
  • Fashion industry experience preferred, but not required.
What We Offer:
  • A dynamic, innovative, and inclusive work environment that celebrates creativity and individuality.
  • A competitive salary and benefits package, including private health insurance, WFH allowance, and employee shop allowance.
  • Access to learning platforms for professional development and growth opportunities.